# Organic Protein-Packed Bars Super Pop Offers a Series of Nutritious Protein Bars By Mishal Omar | Published 2018-06-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/super-pop References: [kickstarter](https://www.kickstarter.com/projects/1986657702/super-pop-your-new-healthy-snack-obsession?ref=discovery) & [superpopsnacks](http://www.superpopsnacks.com/) Based in Southern California, Super Pop is a small business that started in a home kitchen, and has evolved to offer nutritious, [packaged butter bars](https://www.trendhunter.com/trends/superefood-protein-bar). The bars come in two different flavors, and contain nutritious, whole ingredients. These include an almond butter and a [peanut butter bar](https://www.trendhunter.com/trends/peanut-butter-cup-protein-bar), which contain "organic popped quinoa, organic brown rice crisps, flax meal, organic honey, organic pea protein, organic coconut oil, dried blueberries, and dairy-free chocolate." The Super Pop bars are free of common allergens and ingredients that consumers often put self-restrictions on – including dairy, soy, gluten, artificial sugar, eggs, and preservatives. These wholesome snack bars are ideal for individuals who are looking for convenient but [nutritious snack options](https://www.trendhunter.com/trends/trubar-kids) for themselves, or for their children. ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 24% | Activity: 22% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Organic Protein Bars:** The trend towards organic and protein-packed bars offers opportunities for ingredient innovation. - **Allergen-free Snacks:** Businesses that cater to the increasing demand for allergen-free snacks can tap into a growing market niche. - **DIY Food Businesses:** Home-based healthy snack businesses can evolve into profitable commercial ventures with the right marketing and distribution strategies. ### Industries Being Reshaped - **Health Food Industry:** Organic protein bars are poised to disrupt the health food industry by providing nutritious, convenient and delicious snack options. - **Alternative Snack Industry:** Allergen-free snacks are a growing segment of the alternative snack industry and represent a disruptive opportunity for businesses offering such products. - **Small Business Industry:** DIY healthy snack businesses can create a disruptive niche in the small business industry, particularly with the advent of e-commerce and social media marketing. ## Related on Trend Hunter - [Popping Candy Protein Bars](https://www.trendhunter.com/trends/highprotein-bar.md) - [Plant-Powered Protein Bars](https://www.trendhunter.com/trends/plant-protein-bar-1.md) - [Protein Puff Bars](https://www.trendhunter.com/trends/protein-puff-bars.md) - [Plant-Based Protein Bars](https://www.trendhunter.com/trends/bobos-1.md) - [Crispy Nut-Packed Protein Bars](https://www.trendhunter.com/trends/pip-nut-protein-bars.md) - [Protein-Packed Popcorn Lines](https://www.trendhunter.com/trends/whoa-momma.md) - [Spiced Superfood Snack Bars](https://www.trendhunter.com/trends/superfood-protein-bar.md) - [Clean-Label Crunchy Protein Bars](https://www.trendhunter.com/trends/south-40-snacks.md) - [School-Friendly Protein Bars](https://www.trendhunter.com/trends/trubar-kids.md)