# Video Game Nail Varnishes These Super Mario Bros. Manicures Make Gaming Awkward By Amelia Roblin | Published 2011-01-31 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/super-mario-bros-manicures References: [techeblog](http://www.techeblog.com/index.php/tech-gadget/super-mario-bros-nail-art-you-won-t-find-at-the-salon) & [buzzfeed](http://www.buzzfeed.com/sarahs28/super-mario-nail-art-1yzj) I don't know many video gaming enthusiasts with a soft spot for fake nails, yet behold this collection of Super Mario Bros. manicures! There are many more where these came from, but the thing that puzzles me more than level four is how one can operate the [Nintendo](https://www.trendhunter.com/trends/super-mario-meets-gelato-pique) controller effectively with such extensive cuticle decoration. Nevertheless, die-hard gamer boys and girls must find a creative outlet somewhere, and these Super Mario Bros. manicures ensure this nerd-tastic nail polish art form satisfies the fashion quota as well. ## Trend Insights (Trend Hunter) - Score: 6.4/10 - Popularity: 96% | Activity: 88% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Games](https://www.trendhunter.com/games) ## Key Themes ### Key Themes Behind This Trend - **Gaming-inspired Nail Art:** Opportunity for nail polish companies to create gaming-inspired nail art collections that cater to the growing population of gaming enthusiasts. - **Nerdy Fashion Trends:** Potential for fashion brands to tap into the nerdy fashion trend by incorporating gaming-inspired designs into their products. - **Cross-market Collaboration:** Collaborative opportunity for video game companies and nail polish brands to create limited edition gaming-themed nail varnishes, expanding their customer base. ### Where This Applies - **Nail Polish Industry:** Disruptive innovation opportunity for nail polish companies to explore new product lines and collaborate with gaming brands to reach a wider audience. - **Fashion Industry:** Opportunity for fashion brands to incorporate gaming-inspired designs into their clothing and accessories, targeting the growing gaming enthusiast market. - **Video Game Industry:** Potential for video game companies to collaborate with nail polish brands and create limited edition gaming-themed nail varnishes, appealing to gamers and expanding their brand presence. ## Related on Trend Hunter - [Fast Food-Inspired Nail Kits](https://www.trendhunter.com/trends/nails-inc-x-mcdonalds.md) - [QSR-Inspired Nail Kits](https://www.trendhunter.com/trends/mcdonalds-collection.md) - [Puzzle Cube-Inspired Nail Kits](https://www.trendhunter.com/trends/orly-x-rubiks.md) - [Pizza-Themed Nail Art Kits](https://www.trendhunter.com/trends/emergency-pizza-mani-kit.md) - [Bold Gaming-Inspired Clogs](https://www.trendhunter.com/trends/xbox-x-crocs.md) - [Video Game-Inspired Makeup Ranges](https://www.trendhunter.com/trends/pat-mcgrath-labs-x-candy-crush-saga.md) - [Cozy Video Game Loungewear](https://www.trendhunter.com/trends/super-mario-meets-gelato-pique.md) - [Nostalgic Gaming Cookies](https://www.trendhunter.com/trends/oreo-x-super-mario.md) - [Video Game-Themed Sauces](https://www.trendhunter.com/trends/truffle-infused-hot-sauces.md)