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# Sporty Tomboy Editorials
Design Scene's Be My Super Hero Fashion Story Highlights Athletic Props

By Jana Pijak | Published 2014-07-04 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/super-hero-fashion
References: [designscene.net](http://www.designscene.net/2014/07/daniele-rossi-emily-lee-rasa.html) & [emilylee.net](http://www.emilylee.net)

Top model Rasa Zukauskaite stars in Design Scene's "Be My Super Hero" exclusive by fashion photographer Daniele Rossi. Rasa is outfitted by wardrobe stylist Emily Lee who dresses her in a range of casuals with a sporty and menswear-inspired twist.

The stylist mixes athletic pieces with superhero statement tees in this unconventional fashion story. The photoshoot's top model star channels a fashion-forward tomboy and poses with sports uniform props that accent a wardrobe of dresses, track suits and other comfy staples.

Makeup artist Alessandra Angeli and hair stylist Barbara Bertuzzi work to transform their model muse into a powerful woman who is unafraid to express herself. This daring style story highlights a range of designer looks from Diesel, Gisueppe Zanotti and Ports 1961 among others.

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 93% | Activity: 81% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What's Driving This Trend

- **Fashion-forward Tomboy Style:** Opportunity to create innovative designs that blend athletic and menswear-inspired elements in unconventional and daring ways.
- **Sporty Prop Photography:** Opportunity to experiment with incorporating sports uniform props in fashion photoshoots, creating dynamic and visually engaging imagery.
- **Statement Tee Fashion:** Opportunity to capitalize on the popularity of superhero-themed statement tees and incorporate them into fashion-forward looks.

### Who This Affects Most

- **Fashion Design:** Disruptive innovation opportunities in designing unique fashion pieces that combine athletic and menswear-inspired elements.
- **Photography:** Disruptive innovation opportunities in using sports uniform props to create visually dynamic fashion photography.
- **Apparel Retail:** Disruptive innovation opportunities in incorporating superhero-themed statement tees into fashion collections and retail strategies.

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