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# Fermented Rye Plant-Based Burgers
The Squeaky Bean Super Grain & Vegetable Burger is Easy to Cook

By Michael Hemsworth | Published 2025-01-09 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/super-grain-vegetable-burger
References: [foodanddrinktechnology](https://www.foodanddrinktechnology.com/news/56707/squeaky-bean-introduces-two-new-plant-based-firsts/) & [squeakybean](https://www.squeakybean.co.uk)

![Fermented Rye Plant-Based Burgers](https://cdn.trendhunterstatic.com/thumbs/556/super-grain-vegetable-burger.jpeg)

The Squeaky Bean Super Grain & Vegetable Burger has been launched by the brand as its first-ever burger that will provide consumers in the UK with an easy way to enjoy a meat-like burger at their leisure.

The burger is crafted with red pepper, carrot, paprika and [fermented rye grains](https://www.trendhunter.com/trends/grubby-and-symplicity) that work together to provide consumers with a perfectly [meat-like texture](https://www.trendhunter.com/trends/actual-veggies-burgers). The burger is also formulated with [no emulsifiers or stabilizers](https://www.trendhunter.com/trends/cleanbean-products) to make it a decidedly free-from option for consumers to try out when craving a fast food staple.

The Squeaky Bean Super Grain & Vegetable Burger is ready in just six-minutes when being pan fried and is perfect for weeknight dinners, quick lunches or even serving as an option at barbecues.

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 57% | Activity: 61% | Freshness: 34%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Fermented Ingredients:** Fermented ingredients like rye grains are gaining traction as they enhance flavor and offer health benefits while mimicking traditional meat textures.
- **Plant-based Convenience Foods:** Quick-cooking plant-based options are meeting consumer demand for meat alternatives that are easy and fast to prepare at home.
- **Clean Label Foods:** The push towards clean label foods with no emulsifiers or stabilizers indicates a shift in consumer preferences toward transparency and simplicity in food production.

### Where This Applies

- **Alternative Proteins:** As interest in reducing meat consumption grows, the alternative protein industry is expanding into new product forms like fermented grain-based burgers.
- **Convenience Foods:** The convenience food sector is rapidly evolving with innovations that prioritize speed and health, drawing in-time-conscious consumers seeking nutritious meal options.
- **Clean Label Industry:** Demand for minimally processed foods without artificial additives is driving growth and innovation in the clean label industry.

## Related on Trend Hunter

- [Flavorful Veg-Forward Burgers](https://www.trendhunter.com/trends/juicy-marbles.md)
- [Heat-and-Eat Vegan Meals](https://www.trendhunter.com/trends/squeaky-bean-heat-eat.md)
- [Savory Fermented Vegetable Pies](https://www.trendhunter.com/trends/plantbased-pie.md)
- [Vegan-Friendly Sandwich Toppers](https://www.trendhunter.com/trends/cured-meat-style-slices.md)
- [Mushroom-Based Restaurant Burgers](https://www.trendhunter.com/trends/the-beef-free-boy.md)
- [Ready-to-Eat Vegan Snacks](https://www.trendhunter.com/trends/squeaky-bean-vegan-snacks.md)
- [Plant-Derived Smash Burgers](https://www.trendhunter.com/trends/delicious-smash-burger.md)
- [Meat-Free Heat-and-Eat Burgers](https://www.trendhunter.com/trends/rustlers-meatless-maverick.md)
- [Restaurant-Style Frozen Plant-Based Burgers](https://www.trendhunter.com/trends/dr-praegers-grillhouse-burger.md)
