# Colorful Freeze-Dried Spices Super Garden's Spices Come in Re-Usable Glass Jars By Mishal Omar | Published 2017-11-17 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/super-garden References: [packagingoftheworld](http://www.packagingoftheworld.com/2017/11/supergarden-freeze-dried-spices.html) & [etiquette.lt](http://www.etiquette.lt/) Super Garden is a brand by Geld Baltic that offers [freeze-dried spices](https://www.trendhunter.com/trends/loov-food), and it recently enlisted the creative agency étiquette to create the branding for its products. The brand is located in Vilnius, Lithuania, and its collection of freeze-dried products are considered "unique for the market." Because of the freeze-dried production through which these herbs and spices are made, the products are able to retain their smell, flavor and nutritious value better than similar ones on the market. The [small glass jars](https://www.trendhunter.com/trends/glass-airtight-container-set) that the Super Garden herbs and spices are offered in feature labels that are simple in design, with minimal writing and strips of pastel colors that were placed to highlight the differences of each product. ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 88% | Activity: 76% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Freeze-dried Food:** The trend of freeze-dried food is growing, and opportunities for companies to develop unique products with longer shelf-life and flavor retention exist. - **Minimalist Packaging:** The trend towards minimalist packaging with simple design elements and clear labeling is disrupting traditional branding practices and creating opportunities for new brands to stand out. - **Sustainable Products:** The trend towards environmentally friendly products and packaging is disrupting traditional industry practices and creating opportunities for companies to innovate in their supply chains and reduce their carbon footprint. ### Where This Applies - **Food and Beverage:** Food and beverage companies can explore the opportunities presented by freeze-drying technology to create longer lasting products with superior flavor and nutritional value. - **Creative and Design Agencies:** Creative and design agencies can help companies stand out in a crowded market by creating minimalist packaging with simple design elements and clear labeling. - **Retail and E-commerce:** Retail and e-commerce companies can capitalize on the trend towards environmentally friendly products and packaging by promoting and marketing sustainable products to consumers who are increasingly focused on environmental impact. ## Related on Trend Hunter - [Cooking-Inspired Spice Packaging](https://www.trendhunter.com/trends/alicias-spice-co.md) - [High-End Gilded Spice Branding](https://www.trendhunter.com/trends/mccormick-gourmet-collection.md) - [Freeze-Dried Cocktail Garnishes](https://www.trendhunter.com/trends/mixologists-garden.md) - [Elegant Airtight Herb Containers](https://www.trendhunter.com/trends/herb-storage-container.md) - [Freeze-Dried Meal Brand Refreshes](https://www.trendhunter.com/trends/mountain-house1.md) - [Herb Trade-In Programs](https://www.trendhunter.com/trends/wilt-insurance.md) - [Vibrant Organic Product Branding](https://www.trendhunter.com/trends/fruit-bliss.md) - [Better-For-You Spice Blends](https://www.trendhunter.com/trends/superfood-sprinkle.md) - [Health-Optimizing Spice Blends](https://www.trendhunter.com/trends/goldynglow.md)