# Protein-Rich Coffee Shakes Super Coffee Protein+ Has 25-Grams of Protein and One-Gram of Sugar By Michael Hemsworth | Published 2025-10-30 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/super-coffee-protein References: [bevnet](https://www.bevnet.com/news/2025/distribution-super-coffee-to-grow-protein-in-kroger) & [drinksupercoffee](https://www.drinksupercoffee.com)  Super Coffee [Protein](https://www.trendhunter.com/trends/protein-instant-coffee)+ is a [protein-rich coffee shake](https://www.trendhunter.com/trends/wandering-bear-cold-brew-lattes) crafted with energy boosting properties and flavor in mind to work well for consumers who lead fast-paced lifestyles. The product features a coffee-based recipe that is enhanced with protein to give it 25-grams in each bottle, while also containing only one-gram of sugar and three-grams of net carbs. The drink has a reported 80mg of caffeine alongside monk fruit for sweetness, milk protein isolate for its protein and MCT oil to help enhance a person's ability to focus. Super Coffee Protein+ has 150-calories per bottle and has a Keto-friendly recipe that responds to increasing calls amongst consumers for functional refreshments. The product comes in a [Vanilla Latte flavor](https://www.trendhunter.com/trends/protein-vanilla-almond-latte) to make it a great alternative to other prepackaged coffee drinks. ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 66% | Activity: 75% | Freshness: 54% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Functional Beverages:** The rise of functional beverages, like protein-rich coffee shakes, caters to consumers seeking multi-benefit consumables that improve energy and focus. - **Low-sugar Innovations:** As demand for low-sugar alternatives continues to grow, products like Super Coffee Protein+ are meeting this need with flavorful, sweetened beverages that maintain a health focus. - **Keto-friendly Products:** The emergence of Keto-friendly products, such as Super Coffee Protein+, reflects the market's adaptation to diets that limit carbohydrate intake while still offering taste and convenience. ### Industries Being Reshaped - **Health and Wellness:** The health and wellness industry benefits significantly from products like protein-rich coffee shakes, offering innovative consumables that align with active lifestyle preferences. - **Beverage Industry:** In the beverage industry, the introduction of protein-enriched, low-sugar drinks represents a shift towards more functional and health-oriented product lines. - **Convenience Foods:** The convenience foods sector is evolving as protein-rich, ready-to-drink beverages cater to busy individuals looking for quick and nutritious on-the-go options. ## Related on Trend Hunter - [Protein-Fueled Coffee](https://www.trendhunter.com/trends/protein-lattes-1.md) - [Protein-Enhanced Cold Foams](https://www.trendhunter.com/trends/protein-banana-cold-foam.md) - [Customizable Protein Beverages](https://www.trendhunter.com/trends/cold-foam-drinks.md) - [Instant Protein Iced Coffees](https://www.trendhunter.com/trends/protein-iced-coffees.md) - [Ready-to-Mix Protein Coffee Drinks](https://www.trendhunter.com/trends/protein-coffee-coolers.md) - [Protein-Packed Coffeehouse Drinks](https://www.trendhunter.com/trends/beans-brews-protein-coffee.md) - [Professional Prepackaged Protein Shakes](https://www.trendhunter.com/trends/muscle-milk-pro.md) - [Protein-Enhanced Beverage Solutions](https://www.trendhunter.com/trends/cookies-cream-high-protein-shake.md) - [Rich Low-Sugar Protein Shakes](https://www.trendhunter.com/trends/grenade-protein-shakes.md)