# Startling Cranium Callers The 'Super Brain' Phone Booth is Mind-Blowing By Courtney Scharf | Published 2012-06-05 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/super-brain-phone-booth References: [designyoutrust](http://designyoutrust.com/2012/05/the-super-brain-phone-cabin/) The 'Super Brain' phone booth is exactly what it sounds like. In a competition created by communications brand [Vivo](https://www.trendhunter.com/trends/japan-house), artist Carla Pires de Carvalho Fernandes came out on top. Her brainy creation is being featured the streets of Sao Paolo, Brazil and is creating a great deal of buzz. Appearing almost exactly like an extremely large brain, this phone booth is different in that it features no doors while still acting as a shelter. Its hood-like design and the artistic intricacies involved in the style of the booth set it apart from competition and has granted the design well-deserved attention throughout the blogosphere. Sure to change the way people think about public phones, this design may have people ditching their [cell phones](https://www.trendhunter.com/trends/smartphone-lock-box) out of pure curiosity. ## Trend Insights (Trend Hunter) - Score: 1.6/10 - Popularity: 13% | Activity: 26% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: South America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What's Driving This Trend - **Artistic Phone Booths:** The 'Super Brain' phone booth's artistic design and attention to detail create an opportunity for innovative and visually stunning public phone booths. - **Doorless Shelters:** The unique design of the 'Super Brain' phone booth, featuring no doors but still providing shelter, opens up possibilities for disruptive innovation in the construction of public shelters. - **Alternative to Cell Phones:** The intriguing design of the 'Super Brain' phone booth may spark a trend of people using public phone booths as an alternative to cell phones, leading to opportunities for innovation in public communication. ### Who This Affects Most - **Public Art:** The artistic style of the 'Super Brain' phone booth presents an opportunity for artists and designers to collaborate on creating visually striking public art installations. - **Urban Architecture:** The unique design concept of the 'Super Brain' phone booth opens up possibilities for architects and urban planners to rethink the construction of public structures. - **Telecommunications:** The emergence of unique phone booth designs like the 'Super Brain' opens up opportunities for telecommunications companies to innovate in the public communication sector. ## Related on Trend Hunter - [AI-Powered Focus Booths](https://www.trendhunter.com/trends/neuro-wellness-enhancing-booth.md) - [Brain-Like Labyrinths](https://www.trendhunter.com/trends/brash-collective.md) - [Sound-Blocking Office Pods](https://www.trendhunter.com/trends/room-phone-booth.md) - [Cannery-Inspired Phone Boxes](https://www.trendhunter.com/trends/phone-boxes.md) - [Fun-Focused Festival Phones](https://www.trendhunter.com/trends/brahma-phone.md) - [Modern Private Working Booths](https://www.trendhunter.com/trends/kall-booth.md) - [Futuristic Interactive Retail Designs](https://www.trendhunter.com/trends/espacio-movistar.md) - [Connected Workplace Privacy Pods](https://www.trendhunter.com/trends/office-booths.md) - [Contemporary Modular Office Pods](https://www.trendhunter.com/trends/kameleon-office-booth.md)