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# Prime Time TV Hacking
Super Bowl Bombed With 30 Seconds of Super Naughty Video Content

By Bianca | Published 2009-02-03 | Naughty
Source: Trend Hunter, https://www.trendhunter.com/trends/super-bowl-comcast
References: [sports.yahoo](http://sports.yahoo.com/nfl/news_ylt=AvUxMOEXr0o2241AXssSW2_Xn414?slug=ap-superbowlporn&prov=ap&type=lgns)

It must have seem like a very long 30 seconds during yesterday’s [Super Bowl](https://www.trendhunter.com/trends/squarespace-2026-super-bowl) when a reel of incredibly naughty adult video was streamed during the game. [Comcast](https://www.trendhunter.com/trends/xfinity-multiview) says they are “mortified” about what happened, but have yet to figure out how the clip aired.

“Tucson media outlets reported that they received calls from irate viewers about the pornographic material, which aired just after the Arizona Cardinals’ Larry Fitzgerald scored on a long touchdown reception during the final minutes of the game,” Yahoo Sports says.

The clip aired only in the Tucson area, but it was enough to create quite a commotion—I’d say this is a much bigger deal than Janet Jackson’s nipple slip back when she performed during [halftime](https://www.trendhunter.com/trends/the-longest-tailgate) with Justin Timberlake back in 2004.

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 62% | Activity: 50% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty)

## Key Themes

### What Makes This Trend Stand Out

- **Media Security:** The need for foolproof security for media outlets is key in light of this potentially devasting event, paving the way for increased investment and developments in this space.
- **Crisis Management:** This event implores the importance of having effective plans in place for crisis management and highlights the need for innovation in this field.
- **Content Moderation:** Streaming services and networks could experience a surge in innovation in content moderation tools and services to prevent such content from being aired or streamed.

### Sectors Adopting This

- **Television Networks:** Television networks could invest more in producing in-house foolproof content security technology and avoid the reputational damage of a similar incident occurring to their network.
- **Streaming Services:** The development of innovative content moderation tools by streaming services could protect their viewership, retain customer trust, and build industry reputation.
- **Cybersecurity:** The rise of cyber-attacks and issues with data privacy could initiate a boom in cybersecurity developments capable of tackling these events and protecting individuals and organizations from exposure to unwanted content.

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