# Skin-Nourishing Sunscreen Sticks The Salt & Stone Sunscreen Face Stick is Water-Resistant By Michael Hemsworth | Published 2020-08-19 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/sunscreen-face-stick References: [uncrate](https://uncrate.com/salt-stone-sunscreen-face-stick/) & [saltandstone](https://www.saltandstone.com) The Salt & Stone Sunscreen Face Stick is an easy-to-use cosmetic product for those who want to enjoy times outside without having to worry about potential sun damage caused from too much exposure. The sunscreen comes in a solid format that can be applied easily to the face in a hyper-targeted manner to ensure that all areas are protected. The product is rated for up to 80 minutes of water resistance and is highly portable to make it ideal for avid travelers. The Salt & Stone Sunscreen Face Stick is effective at blocking out harmful UVA and UVB rays, but will also work to nourish skin as it protects. This is thanks to vitamin E, jojoba and sunflower oils in the mix. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 73% | Activity: 84% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Skin-nourishing Sunscreen:** Innovative sunscreen products that also nourish the skin for optimal protection and care. - **Water-resistant Cosmetic Products:** Cosmetic products that can withstand water exposure for extended periods, ideal for outdoor activities. - **Hyper-targeted Application:** Cosmetic products with easy-to-use, hyper-targeted application for optimal coverage and protection. ### Who This Affects Most - **Beauty and Cosmetics:** Innovative formulas and packaging for sunscreen and cosmetic products that prioritize protection and nourishment. - **Outdoor and Travel:** Products designed for outdoor activities and travel that prioritize water resistance and portability. - **Skincare:** Incorporating nourishing ingredients in sun protection products to provide optimal skin care and protection. ## Related on Trend Hunter - [Premium Face Sunscreen Sticks](https://www.trendhunter.com/trends/face-sunscreen-stick.md) - [Makeup-Friendly Sunblock Sticks](https://www.trendhunter.com/trends/korean-sunscreen-stick.md) - [High Protection Sunscreen Sticks](https://www.trendhunter.com/trends/invisible-high-protection-stick.md) - [Clear Sunscreen Sticks](https://www.trendhunter.com/trends/unseen-sunscreen-stick.md) - [Dewy Sunscreen Sticks](https://www.trendhunter.com/trends/tula-skincare-protect-go.md) - [Sheer Mineral Sunscreen Sticks](https://www.trendhunter.com/trends/mineral-sheer-stick-spf-30.md) - [Convenient Kid-Friendly Sunscreens](https://www.trendhunter.com/trends/sunscreen-face-stick-1.md) - [Reef-Safe Mineral Sunscreens](https://www.trendhunter.com/trends/saltyface-daily-sun-shield-mineral-sunscreen.md) - [Adventure-Ready SPF Sticks](https://www.trendhunter.com/trends/multi-guard-stick-spf-50.md)