# Playful Sun-Safe Garments SwimZip Offers a Range of Sun-Safe Products for Children By Kalin Ned | Published 2024-04-30 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/sunsafe-garments References: [swimzip](https://swimzip.com/)  [SwimZip](https://www.trendhunter.com/trends/inclusive-beach-essentials) offers a range of sun-safe garments that are designed to make sun protection fun and accessible for children. The brand's collection addresses the alarming statistic that one in five Americans is expected to develop skin cancer. SwimZip was founded by Betsy after her own skin cancer diagnosis. The brand boasts stylish, functional, and affordable UPF 50+ swimwear, and its innovative designs include features like blocking 98% of harmful UVA and UVB rays, four-way stretch for freedom of movement, quick-drying and chlorine-resistant fabric, and flat seams for comfort. The sun-safe garments by SwimZip also incorporate fun designs and modeling behavior in a bid to make sun safety appealing to children and instill lifelong habits. Products like the Kids Wide Brim Sun Hat, Kids Wayfarer Sunglasses, Kids Long Sleeve Rash Guard, and Girls Short Sleeve Rash Guard + Tankini Bikini Set cater to various age groups and preferences. Image Credit: SwimZip ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 2% | Activity: 3% | Freshness: 23% - Audience gender: 50% men, 50% women - Primary generations: Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### Why This Trend Is Growing - **Interactive Sun Protection:** Innovative designs that pair sun protection with playful elements aim to make sun safety appealing to children. - **Functional UV Garments:** Garments featuring UPF 50+ protection, quick-drying fabric, and flat seams offer a blend of style and functionality for sun safety. - **Child-centric Sunwear:** Products like Kids Wide Brim Sun Hat and Wayfarer Sunglasses cater to various age groups with a focus on fashionable sun protection. ### Industries Being Reshaped - **Children's Apparel:** Children's apparel industry can explore integrating sun-safe features into stylish and fun designs to promote sun safety habits from a young age. - **Outdoor Recreation:** The outdoor recreation industry can leverage sun-safe garment innovations to enhance sun protection options for outdoor enthusiasts and athletes. - **Health & Beauty:** The health & beauty industry has an opportunity to develop sun-safe products that combine functionality, fashion, and fun for a wider consumer appeal. ## Related on Trend Hunter - [Inclusive Beach Essentials](https://www.trendhunter.com/trends/inclusive-beach-essentials.md) - [Stylish Sun-Protective Swimwear](https://www.trendhunter.com/trends/upf-collection.md) - [Sunwear Active Lifestyle Brands](https://www.trendhunter.com/trends/watskin.md) - [Stylistic Lightweight Beach Shades](https://www.trendhunter.com/trends/the-swim-shady.md) - [Self-Inflating Kids Swimwear](https://www.trendhunter.com/trends/smart-swimwear.md) - [Kid-Focused Mineral Gel Sunscreens](https://www.trendhunter.com/trends/mineral-gel-sunscreen.md) - [Kid-Friendly Fragrance-Free Mineral Sunscreens](https://www.trendhunter.com/trends/fragrancefree-mineral-sunscreen.md) - [Kid-Friendly UV Patches](https://www.trendhunter.com/trends/sunnypatch.md) - [Wearable Skin Protection Devices](https://www.trendhunter.com/trends/wearable-uv-detector.md)