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# Curvaceous Vibrant Compact Chairs
Jason Ju Designs the Sundae Seat for DesignByThem

By Amy Duong | Published 2024-01-10 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/sundae-seat
References: [design-milk](https://design-milk.com/soft-delicious-meet-the-modular-sundae-seat/) & [redirect.viglink](https://redirect.viglink.com/?format=go&jsonp=vglnk_170491046113110&key=6ab1d62aaf9dbafae96546ba3ca1b2ac&libId=lr826ity0100x1tt000ULht89gun8&loc=https%3A%2F%2Fdesign-milk.com%2Fsoft-delicious-meet-the-modular-sundae-seat%2F&v=1&out=https%3A%2F%2Fwww.designbythem.com%2Fen-us%2Fcollections%2Fsundae-lounges%2Fproducts%2Fsundae-seat%3Fvariant%3D47103273697567&ref=https%3A%2F%2Fdesign-milk.com%2F&title=Soft%20%2B%20Delicious%2C%20Meet%20the%20Modular%20Sundae%20Seat&txt=%3Cstrong%3ESundae%20Seat%3C%2Fstrong%3E)

![Curvaceous Vibrant Compact Chairs](https://cdn.trendhunterstatic.com/thumbs/523/sundae-seat.jpeg)

Jason Ju is the design and production coordinator at Australia-based brand [DesignByThem](https://www.trendhunter.com/trends/sundae-modular-lounge) and he presents the [Sundae Seat](https://www.trendhunter.com/trends/python-code-fairy-tale) joining the larger Sundae collection. It is an armless and compact seating solution that sits low to the ground and has a deep structure and curvaceous lines. It is a [modular design](https://www.trendhunter.com/trends/mimo-modular) and is meant to evoke a sense of comfort and versatility.

Ju shares the design concept behind the collection, stating “Sundae was all about designing comfort into the aesthetic, to create a range that immediately comes across as welcoming and calming, but built internally to withstand both commercial spaces as well as living rooms." The entire chair is built around a steel structure for a minimal feel and retains the voluminous shape.

Image Credit: DesginByThem

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 29% | Activity: 1% | Freshness: 20%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign)

## Key Themes

### What Makes This Trend Stand Out

- **Modular Seating Solutions:** The Sundae Seat by DesignByThem is a modular design that offers comfort and versatility, making it a disruptive innovation opportunity in the furniture industry.
- **Compact Furniture:** The Sundae Seat is a compact seating solution that sits low to the ground, presenting a disruptive innovation opportunity for creating space-efficient furniture designs.
- **Curvaceous Design Aesthetics:** With its deep structure and curvaceous lines, the Sundae Seat showcases a design trend of curvaceous aesthetics, presenting a disruptive innovation opportunity for incorporating unique shapes into furniture designs.

### Sectors Adopting This

- **Furniture Manufacturing:** The Sundae Seat's modular and compact design presents a disruptive innovation opportunity for the furniture manufacturing industry to create versatile and space-efficient seating solutions.
- **Interior Design:** The Sundae Seat's curvaceous design and aesthetically pleasing form offer a disruptive innovation opportunity for interior designers to incorporate unique and inviting seating options into various spaces.
- **Commercial Spaces:** With its steel structure and ability to withstand commercial spaces, the Sundae Seat presents a disruptive innovation opportunity for the commercial industry to enhance the comfort and style of their establishments.

## Related on Trend Hunter

- [Modular Bulbous Lounge Systems](https://www.trendhunter.com/trends/sundae-modular-lounge.md)
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