# Celebrity-Launched Wine Ranges Sun Goddess by Mary J. Blige is a Collection of Delicious Wines By Kalin Ned | Published 2023-05-09 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/sun-goddess References: [sungoddesswines](https://www.sungoddesswines.com/) Sun Goddess by Mary J. Blige is a wine collection "produced with love and passion." The design of the bottles mimics this inspiration as the aesthetic is [ethereal and eye-catching](https://www.trendhunter.com/trends/chloe-wine-collection). Even the name of the brand is extremely meaningful to the [Grammy-winning celebrity](https://www.trendhunter.com/trends/complicated-pinot-noir) as she states "the name SUN GODDESS evokes powerful childhood memories that I carry with me today. I’ve always loved the sun, and as a child, I always tried to capture the sun’s warmth and energy." Sun Goddess by Mary J. Blige features four wines, including the [Pinot](https://www.trendhunter.com/trends/avalines-holiday-gift-box) Grigio Ramato with its "fascinating [...] natural blush color," a timeless Sauvignon Blanc, a velvety and aromatic Prosecco, and a rich and elegant Merlot. The label sources its ingredients from the "sun-kissed vineyards owned by the Fantinel family in Friuli Venezia Giulia." Image Credit: Sun Goddess ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 41% | Activity: 5% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs) ## Key Themes ### Why This Trend Is Growing - **Celebrity Wine Ranges:** Opportunity to collaborate with celebrities to produce unique and personalized wine collections. - **Eco-friendly Wine Packaging:** Potential to create sustainable and visually appealing wine bottle designs. - **Innovative Wine Flavors:** Room for creativity to experiment with new flavors and attract a wider audience. ### Industries Being Reshaped - **Wine Industry:** Winery businesses can tap into the celebrity wine trend to produce new wine collections for targeted markets. - **Celebrity Management and Marketing Industry:** Opportunities to partner with wine producers to launch celebrity wine ranges and promote them to targeted audiences. - **Packaging Industry:** Packaging companies can provide eco-friendly and innovative designs to help market celebrity wine collections more effectively. ## Related on Trend Hunter - [Astrology-Inspired Wines](https://www.trendhunter.com/trends/astrology-inspired-wine.md) - [Musician-Backed African Wines](https://www.trendhunter.com/trends/gary-barlow-wines.md) - [Luxurious Italian Wine Collabs](https://www.trendhunter.com/trends/dolce-gabbana-x-donnafugata.md) - [Rapper-Endorsed Premium Wines](https://www.trendhunter.com/trends/ja-rule.md) - [Song-Inspired Premium Wines](https://www.trendhunter.com/trends/birthday-sex.md) - [Boundary-Pushing Wine Collaborations](https://www.trendhunter.com/trends/marthas-chard.md) - [Winery-Made Cannabis Beverages](https://www.trendhunter.com/trends/sunstone-estate.md) - [Joyful Limited-Edition Wines](https://www.trendhunter.com/trends/auntie-whine.md) - [Celebrity-Backed Low-ABV Wines](https://www.trendhunter.com/trends/19-crimes.md)