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# Artisanal Summertime QSR Sandwiches
The Sonic Summertime BLT is Only Around for a Limited Time

By Michael Hemsworth | Published 2019-07-06 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/summertime-blt
References: [brandeating](https://www.brandeating.com/2019/07/sonic-offers-new-summertime-blt-sandwiches-featuring-basil-aioli.html) & [sonicdrivein](https://www.sonicdrivein.com)

The Sonic Summertime BLT sandwich has been unveiled by the [QSR](https://www.trendhunter.com/trends/allamerican-sonic-smasher) brand as a new option for consumers to try out this summer when looking for a lighter option to enjoy in the warm weather. The sandwich is made with a premium blend of ingredients including bacon, mozzarella, tomatoes, lettuce and a creamy basil aioli on a soft brioche bun. The sandwich also comes in the Summertime Chicken BLT option, which adds a crispy chicken breast filet to the menu item for a heartier profile.

The Sonic Summertime BLT is only around for a limited time and is currently available as part of a [special promotion](https://www.trendhunter.com/trends/snacky-hour) that offers half off the original price when ordered with a medium [Sprite](https://www.trendhunter.com/trends/mcdonalds-beverage) through the brand's app.

Image Credit: Sonic

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 30% | Activity: 31% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **QSR Summer Sandwich Trends:** The QSR industry has the opportunity to incorporate artisanal, premium ingredients for summer sandwiches to appeal to health-conscious and seasonal consumers.
- **Promotional Discounts in Fast Food Apps:** Fast food brands can incentivize app usage by offering exclusive discounts or deals, encouraging higher usage rates and increased revenue.
- **Premium Blends of Ingredients:** Brands across industries can explore opportunities to incorporate premium, high-quality ingredients in their products and market them as a luxury option for consumers.

### Sectors Adopting This

- **Fast Food Industry:** Fast food restaurants can innovate new sandwich combinations with premium ingredients for seasonal promotions, targeting health-conscious and adventurous consumers.
- **Mobile App Industry:** Mobile app developers can create exclusive deals or discounts for fast food restaurants to increase app usage and provide value-added benefits for both the brands and the consumers.
- **Food Industry:** Manufacturers of food products can increase their market share by exploring the use of premium, high-quality ingredients in their products and tapping into the luxury market of consumers willing to pay more for higher-end options.

## Related on Trend Hunter

- [Summertime QSR Snack Menus](https://www.trendhunter.com/trends/summer-snacking-menu.md)
- [Cheesy Hybrid QSR Burgers](https://www.trendhunter.com/trends/bacon-peppercorn-ranch-grilled-cheese-burger.md)
- [Savory Sourdough BLT Sandwiches](https://www.trendhunter.com/trends/hardees-frisco-blt.md)
- [Hand-Breaded Chicken Sandwiches](https://www.trendhunter.com/trends/blt-handbreaded-chicken-sandwich.md)
- [Patriotic QSR Burger Menus](https://www.trendhunter.com/trends/allamerican-sonic-smasher.md)
- [Bacon-Topped Chicken Sandwiches](https://www.trendhunter.com/trends/chicken-blt-sandwiches.md)
- [Sweet Tangy Lunch Sandwiches](https://www.trendhunter.com/trends/smoky-blt-quarter.md)
- [Cheesy Extra-Bacon Burgers](https://www.trendhunter.com/trends/double-cheeseburger.md)
- [Fried Green Tomato Sandwiches](https://www.trendhunter.com/trends/fried-green-tomato-blt.md)
