# Summer Grilling Capsules Brightland Offers a Summer-Ready Set for Bbq Celebrations By Kalin Ned | Published 2021-06-04 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/summerready-set References: [brightland.co](https://brightland.co/products/the-summer-grilling-capsule) [Brightland](https://www.trendhunter.com/trends/pizza-night-set) is well-known for its [premium extra virgin olive oil](https://www.trendhunter.com/trends/unfiltered-extra-virgin-olive-oil) that is rich in antioxidants, energizing, and immunity-boosting, but now the brand is delivering a full-on experience with its summer-ready set. The [Summer Grilling Capsule](https://www.trendhunter.com/trends/mandys-summer-marinades) is a combination of Brightland's modern and highly functional offerings. For those unfamiliar with the brand, it is also a great introduction. The kit contains the LUCID 100% Lemon Olive Oil, which presents a blend of lemon and hand-picked heirloom Frantoio olives, and coarse heirloom sea salt, which comes from a 7th generation salt-making family in West Virginia. The summer-ready set also includes a brushed-gold Sprout and two cedar planks that one can utilize "to infuse natural wood smoke flavor into a wide variety of favorite foods." Image Credit: Brightland ## Trend Insights (Trend Hunter) - Score: 6.6/10 - Popularity: 92% | Activity: 96% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Summer-ready Kits:** There is an opportunity for other brands to create summer-ready kits with multiple functional offerings for consumers. - **Flavored Olive Oil:** Other companies can experiment with flavored olive oil to attract a wider audience and create more unique product offerings. - **Elevated BBQ Accessories:** There is a market for unique, brushed-gold BBQ accessories, such as those included in the Brightland set, for consumers looking to add a touch of elegance to their outdoor gatherings. ### Where This Applies - **Food and Beverage:** Food and beverage companies can create summer-inspired product sets that include complementary food and drink offerings for consumers. - **Olive Oil Production:** Olive oil companies can start experimenting with unique flavor blends to create more varied product offerings and stand out in the market. - **Outdoor Retail:** Outdoor retailers can focus on offering elevated and unique BBQ accessories to appeal to consumers who are looking for more than just functional products. ## Related on Trend Hunter - [Elevated Pizza Essentials](https://www.trendhunter.com/trends/pizza-night-set.md) - [Customizable Olive Oil Bottles](https://www.trendhunter.com/trends/paint-pour-gift-set.md) - [Elevated Olive Oil Sets](https://www.trendhunter.com/trends/agrumatomethod-olive-oil.md) - [Calabrian Chili Olive Oils](https://www.trendhunter.com/trends/chili-olive-oils.md) - [Grillable Cocktail Kits](https://www.trendhunter.com/trends/the-peoples-margarita-grilled-edition.md) - [Snackable Grilled Olives](https://www.trendhunter.com/trends/grilled-olives.md) - [Summertime Grilling Recipe Marinades](https://www.trendhunter.com/trends/briannas-marinades.md) - [Mediterranean Summer-Inspired Candles](https://www.trendhunter.com/trends/olive-citron.md) - [Flavor-Packed Olive Oils](https://www.trendhunter.com/trends/gourmet-olive-oils.md)