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# Sensuous Summer Editorials
The 'Summer is Over' Editorial is Bittersweet

By Vasiliki Marapas | Published 2014-09-04 | Naughty
Source: Trend Hunter, https://www.trendhunter.com/trends/summer-is-over
References: [highsnobiety](http://www.highsnobiety.com/2014/09/03/amanda-cerny-summer-is-over-editorial-mat-abad/) & [asaphyperion.tumblr](http://asaphyperion.tumblr.com/)

Amanda Cerny stars in the aptly-titled 'Summer is Over' editorial, photographed by Mat Abad. Oh, summer -- parting is such sweet sorrow.

Cerny and Abad traveled to Malibu's breathtaking Point Dume, where Cerny did her best "[Sports Illustrated cover girl](https://www.trendhunter.com/trends/swim-line)" impression for the cameras. The curvaceous beauty cavorted through the waves, arched her back in the sand and generally soaked up the final rays of the season.

While the weather in southern California is almost always pleasant, the season does bring with it a sense of liberation and relaxation. Yes, summer is coming to a close -- say it ain't so! -- meaning the tragic end of [sugary cocktails](https://www.trendhunter.com/trends/viva-resort-25-collection), [golden tans](https://www.trendhunter.com/trends/back-to-skin) and poolside debauchery, but we'll always have these sexy images of Amanda Cerny bidding us adieu. Until next year!

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 82% | Activity: 17% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty)

## Key Themes

### Why This Trend Is Growing

- **Summer Fashion Editorials:** Opportunity to create visually stunning photo shoots featuring summer fashion trends.
- **Summer Lifestyle:** Opportunity to create products, services, and experiences that capture the spirit of summer and appeal to consumers seeking relaxation and enjoyment.
- **Social Media Influencers:** Opportunity to collaborate with popular social media influencers like Amanda Cerny to promote brands and products during the summer season.

### Industries Being Reshaped

- **Fashion:** Disruptive innovation opportunities in creating innovative summer fashion designs and marketing campaigns.
- **Hospitality and Tourism:** Disruptive innovation opportunities in developing unique summer vacation experiences and destinations.
- **Marketing and Advertising:** Disruptive innovation opportunities in leveraging social media influencers and creative content to capture the attention of summer-focused consumers.

## Related on Trend Hunter

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