# Summer Beer Ranges Karbach Brewery Spotlights Three Cans That Will Deliver a Refreshing Experience By Kalin Ned | Published 2020-07-13 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/summer-beer1 References: [karbachbrewing](https://www.karbachbrewing.com/beer/love-street/) & [karbachbrewing](https://www.karbachbrewing.com/beer/lil-chela/) The refreshing taste of summer beer is probably one of the best parts of warm weather and as the season is in full swing, [Karbach Brewery](https://www.trendhunter.com/trends/karbachs-ranch-water) calls attention to three delicious offerings that are bound to excite those who enjoy the alcoholic beverage. The first summer beer of the lot is a Kölsch-style blonde that boasts floral German hops. Titled 'Love Street,' the brew is a nod to a venue that was "a hot spot of music and social impact" in the 60s. For consumers conscious about their caloric intake, Karbach Brewery debuts the Lil' Chela which has a "[crisp, light and deliciously smooth](https://www.trendhunter.com/trends/healthconscious-beer)" taste at "only 96 calories." Final in the 2020 summer beer round-up is the [Mexican-style Lager](https://www.trendhunter.com/trends/three-floyds), which goes by the name of Viva Chela and features "bright ime and salt accents." ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 54% | Activity: 42% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Summer Beer:** Exploring the growing demand for refreshing and flavorful beer options during the summer season. - **Low-calorie Beer:** Identifying the rising trend of low-calorie beers that appeal to health-conscious consumers. - **Mexican-style Lager:** Highlighting the popularity of Mexican-style lagers with unique flavor profiles. ### Industries Being Reshaped - **Craft Beer:** Capitalizing on the rising demand for craft beers that offer diverse and innovative flavor experiences. - **Health and Wellness:** Disrupting the alcoholic beverage industry by catering to health-conscious consumers with low-calorie beer options. - **Imported Beer:** Creating opportunities for importers and breweries to introduce Mexican-style lagers to new markets with their distinctive taste and style. ## Related on Trend Hunter - [Subtly Spicy Mexican-Style Lagers](https://www.trendhunter.com/trends/spicy-mexicanstyle-lagers.md) - [Summer-Centric Hoppy Pilsners](https://www.trendhunter.com/trends/hoppy-pilsner.md) - [Dry-Spiced Pilsner Beers](https://www.trendhunter.com/trends/pilsner-beers.md) - [Golden Hybrid Lagers](https://www.trendhunter.com/trends/josephsbrau-summer-brew.md) - [Summer-Ready Beer Variety Packs](https://www.trendhunter.com/trends/lodge-variety-pack.md) - [Refreshing Lemon Flavor Beers](https://www.trendhunter.com/trends/honey-lemon-light.md) - [Fruity Wheat Beer Collections](https://www.trendhunter.com/trends/wheat-beer-collection.md) - [Effervescent Blonde Lagers](https://www.trendhunter.com/trends/blonde-lager.md) - [Light-Bodied Blonde Ales](https://www.trendhunter.com/trends/lightbodied-blonde-ale.md)