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# Fashionable Womenswear Suits
Suitsupply's sister brand, Suitstudio, Shares Suits for Women

By Laura McQuarrie | Published 2018-09-06 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/suits-for-women
References: [prnewswire](https://www.prnewswire.com/news-releases/suitsupply-establishes-markets-interest-in-new-concept-initiates-global-expansion-of-womens-suiting-brand-300707188.html) & [us.suistudio](https://us.suistudio.com/en_US/home)

The sister brand to European men's fashion brand Suitsupply is Suitstudio, which offers suits for women with a similar focus on the use of high-quality Italian fabrics, quality tailoring and fashion-forward style.

Suitstudio is on a mission to bring "a new energy to suiting," fill a void in the market and offer a balance of traditional and of-the-moment styles for women. Recently, the brand launched its [Fall/Winter 2018 campaign](https://www.trendhunter.com/trends/siegelman-stable-1), 'Heavy Lifting,' along with a New York flagship store and other new destinations worldwide.

Due to the nature of the [tailored suits](https://www.trendhunter.com/trends/aw24-suiting-collection) and the emphasis that the brand puts on [quality craftsmanship](https://www.trendhunter.com/trends/kzk-studio), Suitstudio offers on-site tailoring services to ensure that its customers are outfitted with suits that will fit them perfectly.

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 89% | Activity: 49% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Fashion-forward Womenswear Suits:** Suitstudio's stylish and quality tailoring approach resonates with women looking for fashionable suits.
- **Tailoring Services for Women:** On-site tailoring services provided by Suitstudio show an opportunity to expand and innovate on such services for women.
- **Expansion of Women's Suiting Market:** Higher-quality women's suiting options have a potential to disrupt the market's dependence on cheap, disposable fashion.

### Where This Applies

- **Fashion Industry:** Suitstudio's focus on quality and style appeals to a market that prioritizes both in their fashion choices.
- **Tailoring Industry:** Suitstudio's on-site tailoring services showcase a potential for other businesses in the industry to expand their services.
- **Womenswear Industry:** Suitstudio's entry into the women's suiting market highlights an opportunity for brands to create higher quality, longer-lasting pieces in an industry dominated by fast fashion.

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