References: suicidegirls & suicidegirls
SuicideGirls has launched the first issue of their "virgin" magazine Papercuts. For those of you who don't know, the SuicideGirls is an edgy website with a growing community of alternative girls. The SuicideGirls community caters and endorses a more alternative form of beauty, which includes everything alternative from tattoos and body piercings to gravity-defying hairstyles.
The magazine price is pretty steep at $20 but the company has made it ad-free and features 72 pages of the infamous pin-up girls from their website. Trendy and boudoir-chic, a mag like this one makes it easy to tell all your friends you "only read it for the articles".
The magazine price is pretty steep at $20 but the company has made it ad-free and features 72 pages of the infamous pin-up girls from their website. Trendy and boudoir-chic, a mag like this one makes it easy to tell all your friends you "only read it for the articles".
Trend Themes
1. Alternative Beauty - Opportunity for disruptive innovation in the beauty industry by catering to alternative forms of beauty like tattoos, body piercings, and gravity-defying hairstyles.
2. Ad-free Magazines - Disruptive innovation opportunity in the publishing industry by providing ad-free magazines for a premium price.
3. Online Community Magazines - Opportunity for disruptive innovation in the magazine industry by creating magazines that cater to specific online communities.
Industry Implications
1. Beauty - Disruptive innovation opportunity for beauty brands to embrace alternative beauty trends and cater to a wider range of customers.
2. Publishing - Disruptive innovation opportunity for publishers to create ad-free magazines that offer a more premium reading experience.
3. Magazine - Opportunity for disruptive innovation in the magazine industry by creating magazines that target specific online communities and niche interests.
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