# Collaborative Cartoon-inspired Cosmetics Sugarpill Cosmetics Partnered with Little Twin Stars By Ell Smith | Published 2018-02-01 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/sugarpill-cosmetic References: [hypebae](https://hypebae.com/2018/1/little-twin-stars-sugarpill-makeup-collection-sanrio) & [instagram](https://www.instagram.com/sugarpill/) [Sanrio](https://www.trendhunter.com/trends/moon-x-hello-kitty) fans are sure to be pleased with Sugarpill cosmetic's latest collection as it features images from [Little Twin Stars](https://www.trendhunter.com/trends/sanrio-cooler), two memorable characters from [Hello Kitty's family](https://www.trendhunter.com/trends/bird-blend-x-hello-kitty). The collaborative capsule collection ranges from liquid lippies to travel-friendly eye shadow palettes. The palettes include both shimmering and matte finishes with colors that range from light blues to golds, helping a wearer seamlessly transition from day to night looks. In addition to the cosmetic's contents, these products are adorably packaged in a color scheme that's inspired by the beloved characters, Kiki and Lala. According to the brand, wearers are encouraged to apply the eye shadows as highlighter, making for a multi-use product that helps one achieve a tonal aesthetic. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 56% | Activity: 65% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Cartoon-inspired Cosmetics:** Brands can partner with iconic cartoon characters to create unique and memorable cosmetic collections. - **Multi-functional Beauty Products:** Brands can innovate by creating beauty products that can serve multiple purposes, such as using eye shadow as highlighter. - **Travel-friendly Cosmetics:** With consumers on-the-go and traveling more frequently, there is an opportunity for brands to create compact and portable cosmetic products. ### Who This Affects Most - **Cosmetics:** The cosmetics industry can capitalize on the trend by collaborating with iconic cartoon brands, creating multi-functional beauty products, and innovative travel-friendly cosmetics. - **Entertainment:** The entertainment industry can partner with cosmetics brands to create collaborative cartoon-themed products and merchandise. - **Tourism:** The tourism industry can promote travel-friendly cosmetics as a way for consumers to save space and pack more efficiently for trips. ## Related on Trend Hunter - [Cartoon-Inspired Makeup Lines](https://www.trendhunter.com/trends/colourpop-3.md) - [Nostalgic Cartoon-Inspired Makeup Capsules](https://www.trendhunter.com/trends/pokmon-collection-1.md) - [Cartoon-Inspired Makeup Launches](https://www.trendhunter.com/trends/winx-club.md) - [Plush-Inspired Sensorial Cosmetics](https://www.trendhunter.com/trends/ulta-beauty-x-squishmallows.md) - [Fashion Dolls-Inspired Cosmetics](https://www.trendhunter.com/trends/girls-nite-out.md) - [Vibrant Summer Beauty Collections](https://www.trendhunter.com/trends/lilo-stitch-collection.md) - [Children's Show Makeup Collaborations](https://www.trendhunter.com/trends/glisten-cosmetics-x-teletubbies-collection.md) - [Fantasy-Comedy Makeup Collabs](https://www.trendhunter.com/trends/colourpop-x-dreamworks-shrek.md) - [Branded Celebratory Coolers](https://www.trendhunter.com/trends/sanrio-cooler.md)