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# Global Warming Sweeteners
The 'Sugar Bear' Concept by Jovana Bogdanovic Brings Social Awareness

By Meghan Young | Published 2010-04-28 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/sugar-bear
References: [notcot.org](http://www.notcot.org/post/30340/) & [youngserbiandesigners.org](http://www.youngserbiandesigners.org/)

I must applaud Jovana Bogdanovic for her clever 'Sugar Bear' concept. Simple, direct and completely applicable, these cutesy [animal sweeteners](https://www.trendhunter.com/trends/ice-cream-for-bears) demonstrate rather bluntly the issue of [global warming](https://www.trendhunter.com/trends/climate-candy) and what it is doing to the polar bear species.

Exhibited during the Milan Design Week, these Sugar Bear [sugar cubes](https://www.trendhunter.com/trends/mocha-melts) slowly melt away in your hot morning beverage, a figurative take on what is actually happening in reality. With more awareness tactics like this, I'm optimistic that huge changes will result.

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 8% | Activity: 22% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What's Driving This Trend

- **Eco-friendly Awareness Campaigns:** Designing awareness tactics, such as the 'Sugar Bear' concept, can bring social awareness to eco-friendly behaviors and inspire positive change.
- **Sustainable Product Packaging:** Companies can innovate by creating sustainable product packaging options to contribute to reducing the negative impact of global warming.
- **Climate-responsive Product Design:** Developing products that intentionally respond to the challenges posed by climate change offers an innovative and responsible solution for companies.

### Who This Affects Most

- **Food and Beverage:** Innovative sweeteners like the 'Sugar Bear' concept can demonstrate a company's commitment to eco-friendly practices and social responsibility.
- **Consumer Goods:** By rethinking the design and production of products with a focus on sustainability, companies can differentiate themselves and establish themselves as industry leaders in responsible innovation.
- **Environmental Advocacy:** The Sugar Bear concept serves as an impactful tool for environmental advocacy groups to raise awareness and inspire action towards addressing global warming.

## Related on Trend Hunter

- [Cloud-Shaped Stevia Cubes](https://www.trendhunter.com/trends/snowy-cubes.md)
- [Animal-Inspired Habitat Lip Balms](https://www.trendhunter.com/trends/endangered-animal-lip-balm.md)
- [Architectural Sugar Sculptures](https://www.trendhunter.com/trends/a-story-of-salt-and-sugar.md)
- [Climate-Awareness Wool Calendars](https://www.trendhunter.com/trends/irreversible-scale.md)
- [Environmental Awareness NFTs](https://www.trendhunter.com/trends/burly-bears.md)
- [Polar Bear-supporting Collections](https://www.trendhunter.com/trends/keep-it-wild.md)
- [Beverage-Enhancing Sugar Cubes](https://www.trendhunter.com/trends/handcrafted-sugar-cube.md)
- [Climate-Awareness Soft Art Sculptures](https://www.trendhunter.com/trends/dreamstones.md)
- [Optimized Alternative Sweeteners](https://www.trendhunter.com/trends/tastesense-advanced.md)
