# Peer-Influenced Pilot Projects Sucre Blue is Running a Campaign for Medical Interventions in India By Tiana Reid | Published 2013-05-28 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/sucre-blue References: [facebook](https://www.facebook.com/thesucreblue) & [sucreblue.org](http://www.sucreblue.org/) Working in Bangalore, India but based in Lee's Summit, , Sucre Bleu is running a [fundraising campaign via WePay](https://www.trendhunter.com/trends/peer-powered-gifting) in order to be able to run their pilot project that will target 50,000 people. The strategy for raising the money is aimed at small contributions from a large number of people, that is, the goal is $5 from 20,000 people. According to the non-profit organization, $5 covers one patient's ability to be screened and have a follow up for diabetes, hypertension and cardiovascular diseases. What is more, it also covers training and paying women health care workers in the region. The organization was founded by Erin Little who was diagnosed with Type 1 diabetes as a child. **Contact Information** Sucre Blue [website](http://www.sucreblue.org/) Sucre Blue on [Facebook](https://www.facebook.com/thesucreblue) Sucre Blue on [Twitter](https://twitter.com/thesucreblue) Sucre Blue on [YouTube](https://www.youtube.com/user/SucreBlue) Share Some Sugar campaign [website on WePay](https://www.wepay.com/donations/share-some-sugar) ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 8% | Activity: 19% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness) ## Key Themes ### Why This Trend Is Growing - **Peer-influenced Pilot Projects:** Disruptive innovation opportunity: Explore the concept of crowdfunding to raise funds for pilot projects targeting specific populations in need. ### Industries Being Reshaped - **Medical Interventions:** Disruptive innovation opportunity: Utilize technology and digital platforms to provide affordable and accessible healthcare services to underserved populations. ## Related on Trend Hunter - [Diabetes Awareness Campaigns](https://www.trendhunter.com/trends/salad-and-go-fundraising-campaign.md) - [Safety-Focused Crowdfunding Campaigns](https://www.trendhunter.com/trends/running-mate.md) - [Charitable Influencer-Targeting Campaigns](https://www.trendhunter.com/trends/thrift-it-back.md) - [Health System Improvement Initiatives](https://www.trendhunter.com/trends/health-system-improvement.md) - [Connective Non-Profit Funding](https://www.trendhunter.com/trends/wingtap.md) - [Diabetes Awareness-Focused Campaigns](https://www.trendhunter.com/trends/american-diabetes-association.md) - [Pancake-Centric Health Campaigns](https://www.trendhunter.com/trends/pancakes-against-breast-cancer.md) - [Nonprofit Pandemic Relief Funds](https://www.trendhunter.com/trends/uptogether.md) - [AI-Based Experiential Campaigns](https://www.trendhunter.com/trends/knowthesigns.md)