# Customizable Paper Chronographs The SUCK UK Paper Watch is Perfect for the Unpunctual By Armida Ascano | Published 2010-12-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/suck-uk-paper-watch References: [incrediblethings](http://www.incrediblethings.com/style-and-gear/suck-uk-paper-watch/) & [suck.uk](http://www.suck.uk.com/product.php?rangeID=156) Though the SUCK UK Paper Watch may not be the first [customizable chronograph](https://www.trendhunter.com/trends/bamford-mayfair-20), it is the first functional watch that begins as a blank canvas. The watch is made from a paper-like waterproof material and boasts an [embedded digital time teller](https://www.trendhunter.com/trends/dwn5600-nano-ring). The chosen material for the watch allows for [complete customization](https://www.trendhunter.com/trends/mechanical-wristwatch-building-kit). You can doodle on it with pen, pencil, paint stencils and any other medium your heart desires. Perfect for the unpunctual art lover, the SUCK UK Paper Watch will make an awesome stocking stuffer. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 36% | Activity: 38% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches) ## Key Themes ### Key Themes Behind This Trend - **Customizable Chronographs:** Opportunity to create customizable timepieces that allow users to express their creativity. - **Functional Blank Canvas Watches:** Innovation in creating watches that start as a blank canvas and can be customized by the user. - **Waterproof Paper-like Materials:** Development of waterproof paper-like materials for use in unique watch designs. ### Where This Applies - **Watch Manufacturing:** Opportunity for watch manufacturers to explore customizable designs and materials. - **Art Supplies:** Market for art supplies could expand to include special mediums suitable for watch customization. - **Gift and Novelty Items:** Opportunity to offer unique and customizable watches as trendy gift and novelty items. ## Related on Trend Hunter - [DIY Wooden Watchmaking Sets](https://www.trendhunter.com/trends/tfo-clockwork.md) - [Shirt Cuff-Integrated Timepieces](https://www.trendhunter.com/trends/cuff-watch.md) - [Meditative Vibrating Timepieces](https://www.trendhunter.com/trends/stund-watch.md) - [Liquid Droplet DIY Watches](https://www.trendhunter.com/trends/droplet-watch.md) - [Self-Referential Watch Models](https://www.trendhunter.com/trends/timex-urban-pop.md) - [Sauna-Friendly Timepieces](https://www.trendhunter.com/trends/casio-cpp002.md) - [Cartoon Swiss Watches](https://www.trendhunter.com/trends/spongebob-chronograph.md) - [Luxury Cartoon Timepieces](https://www.trendhunter.com/trends/spinnaker-fleuss-chronograph-spongebob-squarepants-eyedial.md) - [Next-Gen Pocket Watches](https://www.trendhunter.com/trends/arsham-droplet.md)