# Textured Ebony Fashion The Stylist Magazine 'The Woman in Black' Editorial Stars Joan Smalls By Meghan Young | Published 2012-09-18 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/stylist-magazine-the-woman-in-black References: [fashiongonerogue](http://fashiongonerogue.com/joan-smalls-divine-black-stylist-magazine/) & [stylist](http://www.stylist.co.uk/fashion/the-woman-in-black) Joining the slew of [darkly fashioned editorials](https://www.trendhunter.com/trends/khaotique-noir) is the Stylist Magazine 'The Woman in Black' photoshoot. Embracing a sultry widow persona, model Joan Smalls strikes a mysterious figure in the overgrown gardens of a cemetery. Unlike the Gothic, luxe or even witchy style that some editorials have been embracing, this one focuses on tons of textures. It essentially teaches women that [monotone outfits](https://www.trendhunter.com/trends/black-tag-collection) don't have to be one dimensional. The Stylist Magazine 'The Woman in Black' editorial was shot by photographer Tom Gormer on location in London, England. Styled by fashion director Alexandra Fullerton, the Puerto Rican beauty was outfitted in the sumptuous designs of such labels as [Gucci](https://www.trendhunter.com/trends/springsummer-2024), Viktor & Rolf, Salvatore Ferragamo and Emilio Pucci. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 68% | Activity: 36% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Textured Fashion:** The trend of textured fashion showcases an opportunity for designers to experiment with different patterns and fabrics, and create unique pieces for consumers. - **Monotone Outfits:** Monotone outfits showcase an opportunity for fashion stylists to play with textures and layers to give a modern twist to traditional looks. - **Dark Aesthetic:** The dark aesthetic trend showcases an opportunity for fashion brands to create innovative designs using dark, moody tones and textures. ### Where This Applies - **Fashion Design:** The fashion design industry can use textured patterns and fabrics to create unique pieces for consumers. - **Fashion Styling:** The fashion styling industry can play with layers and textures to create modern looks with monotone outfits. - **Luxury Fashion:** The luxury fashion industry can use dark, moody tones and textures to create innovative designs, adding an extra layer of sophistication to their collections. ## Related on Trend Hunter - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Stylish Fashion Campaigns](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Model-Off-Duty Essentials](https://www.trendhunter.com/trends/modeloffduty-essentials.md) - [Iconic Singer-Starring Campaigns](https://www.trendhunter.com/trends/saint-laurent-and-diana-ross.md) - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md) - [Refined Vintage Militaristic Fashion](https://www.trendhunter.com/trends/studio-nicholson-fw25.md)