# Stylish Plus-Size Swimsuits Josephine Swim Boasts Designs for the Modern Curvy Woman By Meghan Young | Published 2014-10-16 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/stylish-plussize-swimsuit References: [refinery29](http://www.refinery29.com/josephine-swim) & [josephineswim](http://www.josephineswim.com/) Josephine Swim is a label that offers [stylish plus-size swimsuits](https://www.trendhunter.com/trends/versatile-sustainable-swimwear) for the modern curvy woman. Perfect for the summer season or even much-needed winter escapes, the designs bring a whole new range of options for plus-sized women. Instead of focusing on classic black colorways and one-piece silhouettes, the stylish plus-size swimsuit offers on-trend, edgy looks many women will want to get their hands on, size aside. Created by designer Marie Jean-Baptiste, the stylish plus-size swimsuit line debuted with the 'Into the Wild' collection.' This line was full of "[asymmetrical, polychromatic one-piece suits](https://www.trendhunter.com/trends/country-club) and [vintage-inspired, printed bikinis](https://www.trendhunter.com/trends/tyler-mcgillivary-3) that will surely make a splash at any exotic, distant shore," as Refinery29 noted. They are made for women proud of their bodies. ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 89% | Activity: 81% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Key Themes Behind This Trend - **Stylish Plus-size Swimwear:** Disruptive innovation opportunity: Designing trendy and edgy swimwear options for plus-sized women, moving away from traditional black colorways and one-piece silhouettes. - **Body Positivity Fashion:** Disruptive innovation opportunity: Creating fashion lines that celebrate and empower women of all sizes, promoting body positivity and inclusivity. - **Printed Bikini Fashion:** Disruptive innovation opportunity: Introducing vintage-inspired, printed bikinis that stand out in the swimwear market and appeal to a wider customer base. ### Where This Applies - **Fashion & Apparel:** Disruptive innovation opportunity: Innovating the fashion industry by offering trendy swimwear options for plus-sized women that cater to their body shape and style preferences. - **Body Positivity:** Disruptive innovation opportunity: Developing a market niche within the body positivity movement, offering fashion options that promote self-love and acceptance. - **Swimwear:** Disruptive innovation opportunity: Rethinking the swimwear industry by offering unique and eye-catching designs, such as vintage-inspired printed bikinis, that appeal to a diverse consumer base. ## Related on Trend Hunter - [Bespoke Swimwear Designs](https://www.trendhunter.com/trends/bathing-belle-swimwear.md) - [Stylish Beach-Ready Swimwear](https://www.trendhunter.com/trends/new-swim-collection.md) - [Print-Focused Swim Lines](https://www.trendhunter.com/trends/fioretta.md) - [Post-Surgery Friendly Swimwear](https://www.trendhunter.com/trends/prettylittlething-and-girlvscancer.md) - [Frilly Feminine Swimwear](https://www.trendhunter.com/trends/hunza-g.md) - [Shaping Swimwear Lines](https://www.trendhunter.com/trends/shaping-swimwear.md) - [Wellness Focused Swimwear](https://www.trendhunter.com/trends/bathing-belle.md) - [Color-Rich Swimsuit Collections](https://www.trendhunter.com/trends/country-club.md) - [Inclusive Sustainable Swimwear](https://www.trendhunter.com/trends/versatile-sustainable-swimwear.md)