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# Luxury Felt Cases
With Hard Graft's Single Snap Closure, You Have Nothing to Lose

By Nika Kubiak | Published 2009-04-28 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/stylish-multifunctional-cases-with-hard-grafts-single-snap-closure-you-have
References: [shop.hardgraft](http://shop.hardgraft.com)

This is Hard Graft’s brilliantly simple, handmade New High collection to embrace all your daily necessities, from your [Macbook](https://www.trendhunter.com/trends/pad-quill), [iPhone](https://www.trendhunter.com/trends/hard-graft-fuzzy-iphone-case) and [iPod](https://www.trendhunter.com/trends/urban-sophistication) to magazines, documents and camera. It’s a seat belt-like parachute support for your gadgets that doubles as a modern version of man’s purse. Perfect for everyone.

The collection ranges from The Y MacBook sleeve, U moleskin case for the large planners, U add-on pouch with a single snap closure keep your cables, passport, charger, camera, to a Y phone case. Just check out the photos above.

New High is elegant, merging past and present. Made of 100% pure new wool felt, it’s sturdy yet soft, water repellent, shock-absorbing and environmentally friendly. It has a carefully selected, beautiful patina and skin structure which matures over time. It uses the brilliant slogan, “You lose what you don’t hold”.

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 43% | Activity: 9% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Handmade Tech Accessories:** Disruptive innovation opportunity: Create tech accessories that blend craftsmanship and functionality, appealing to consumers seeking unique and high-quality products.
- **Multi-functional Cases:** Disruptive innovation opportunity: Develop cases that can hold multiple devices and everyday essentials, catering to the needs of busy professionals and travelers.
- **Sustainable Materials:** Disruptive innovation opportunity: Explore the use of environmentally friendly materials like pure wool felt, tapping into the growing demand for sustainable and eco-conscious products.

### Industries Being Reshaped

- **Fashion and Accessories:** Disruptive innovation opportunity: Combine fashion and technology to create stylish and functional accessories that cater to the modern consumer.
- **Consumer Electronics:** Disruptive innovation opportunity: Collaborate with tech companies to design customized cases that enhance the user experience and protect their devices.
- **Eco-friendly Products:** Disruptive innovation opportunity: Develop a line of sustainable products using materials like pure wool felt, targeting environmentally conscious consumers.

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