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# Pencil Sketch Shirts
Stussy Partners with Savage Pencil to Create Sweet New Tees

By Christina Butty | Published 2009-06-05 | Updated 2009-06-07 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/stussy-savage-pencil-tees
References: [hypebeast](http://hypebeast.com/2009/06/stussy-2009-june-feature-savage-pencil/) & [stussy](http://www.stussy.com/)

Clothing retailer Stussy has found another hip artist to [collaborate with known as Savage Pencil](https://www.trendhunter.com/trends/randy-perez). This British artist has his roots in the music industry and draws heavily from it for his creations.

Stussy introduced Savage Pencil and their collaboration in a short interview. Their [collection of tees](https://www.trendhunter.com/trends/frieze-la) will be called Pencil X Stussy, and will be available on June 5 at [Stussy Chapter](https://www.trendhunter.com/trends/respect-tee) stores.

**Implications** - Youth consumers are increasingly attracted to design that is rough around the edges; images with a DIY aesthetic feel more authentic to these consumers. Companies can leverage this as an opportunity for a connection by creating products that do not feel like they came from a mould.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 48% | Activity: 23% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Authentic DIY Aesthetics:** Creating products with a rough around the edges, DIY aesthetic can appeal to youth consumers seeking authenticity.
- **Artist Collaborations:** Collaborating with artists, especially those with roots in different industries, can create unique and appealing products for retailers.
- **Limited Edition Collections:** Releasing limited edition collections of products can generate excitement and anticipation among consumers.

### Industries Being Reshaped

- **Fashion Retail:** Fashion retailers can leverage authentic DIY aesthetics and artist collaborations to create unique and appealing clothing collections.
- **Youth Apparel:** The youth apparel industry can tap into the growing demand for products with rough edges and a DIY aesthetic to connect with young consumers.
- **Art and Music:** The art and music industries can explore collaborations with fashion retailers to expand their reach and create new opportunities for artistic expression.

## Related on Trend Hunter

- [Collaborative PatGraphic T-Shirts](https://www.trendhunter.com/trends/respect-tee.md)
- [Co-Branded Californian Streetwear](https://www.trendhunter.com/trends/levis-x-stussy.md)
- [Streetwear-Branded Music Players](https://www.trendhunter.com/trends/stussy-x-beats.md)
- [Illustrated Streetwear Capsules](https://www.trendhunter.com/trends/wasted-youth-x-tappei.md)
- [Artistic Apparel Illustrations](https://www.trendhunter.com/trends/uniqlo-and-kenshi-yonezu.md)
- [Special-Edition Collab Luxury Cars](https://www.trendhunter.com/trends/spirit-of-ecstussy.md)
- [Streetwear Brand Jewelry Lines](https://www.trendhunter.com/trends/stssy-jewelry-line.md)
- [Streetwear-Informed Surfboards](https://www.trendhunter.com/trends/nike-and-stssy.md)
- [Artistic Sneaker Collaborations](https://www.trendhunter.com/trends/skechers-x-vexx.md)