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# New Years Designer Apparel
Celebrate the Holiday With These Stussy x CLOT Firecracker Shirts

By Matt Ho | Published 2011-01-31 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/stussy-clot-firecracker-shirts
References: [highsnobiety](http://www.highsnobiety.com/news/2011/01/31/stussy-x-clot-firecracker-t-shirts/) & [stussy](http://www.stussy.com/)

With Chinese New Year coming up, [Stussy](https://www.trendhunter.com/trends/levis-x-stussy) and CLOT are celebrating the holiday with their collaborated Stussy x CLOT Firecracker shirts.

The collaboration between Stussy and [Hong Kong](https://www.trendhunter.com/trends/festival-of-connoisseurs) clothing brand CLOT was designed specifically for Chinese New Years. The Firecracker shirt features the Stussy logo outfitted with red (the color of luck) with firecrackers forming the text. The Stussy x CLOT Firecracker apparel comes in three colors and will be released February 3rd.

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 15% | Activity: 36% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Publicity Stunts](https://www.trendhunter.com/publicitystunts)

## Key Themes

### Why This Trend Is Growing

- **Designer Apparel Collaborations:** Opportunity for brands to collaborate and create limited edition apparel collections for special events or holidays.
- **Cultural Celebrations:** Brands can tap into cultural celebrations and create unique products or campaigns that cater to specific audiences.
- **Logo Redesigns:** Opportunity for brands to redesign their logos to incorporate elements that are meaningful to specific events or holidays.

### Industries Being Reshaped

- **Fashion:** Fashion brands can collaborate with other brands to create special edition apparel for holidays and events.
- **Marketing:** Marketing agencies can help brands develop unique campaigns that cater to cultural celebrations.
- **Graphic Design:** Graphic designers can help brands redesign their logos to incorporate elements that are meaningful to specific events or holidays.

## Related on Trend Hunter

- [Festive Sportswear Capsule](https://www.trendhunter.com/trends/clot-x-adidas-2.md)
- [Chinese Heritage-Honoring Streetwear](https://www.trendhunter.com/trends/chinese-new-year-collection-1.md)
- [New Year-Celebrating Retail Capsules](https://www.trendhunter.com/trends/bao-and-dover-street.md)
- [Elegant New Year-Inspired Fashion](https://www.trendhunter.com/trends/alexander-wang-2024.md)
- [Lunar New Year Fashion](https://www.trendhunter.com/trends/barbour-x-feng-chen-wang.md)
- [Lunar New Year Lineups](https://www.trendhunter.com/trends/year-of-the-snake-1.md)
- [Inaugural New Year Fashions](https://www.trendhunter.com/trends/maison-margiela-lunar-new-year-collection.md)
- [Lunar New Year Capsules](https://www.trendhunter.com/trends/year-of-the-horse-1.md)
- [Lunar Festivity-Inspired Fashion Capsules](https://www.trendhunter.com/trends/year-of-the-dragon-collection-2.md)
