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# Stupid Store Signs
From Unfortunate Acronyms to Accidental Innuendos

By Shelby Lee Walsh | Published 2009-07-02 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/stupid-store-signs
References: [digg](http://digg.com/d1vSG7)

These ridiculous signs will have you exclaiming, â€œWhat the hell were they thinking?!â€ From [slogans](https://www.trendhunter.com/trends/mens-wearhouse) like â€œPump'n'Munchâ€ to [Beaver Cleaners](https://www.trendhunter.com/trends/beaver-water) businesses, there's no shortage of companies and individuals that like to spice up their stores with sexual innuendos--or perhaps they are just too ignorantly innocent to put two and two together.

Regardless, the signs above will have you wondering how these businesses keep a straight face.

**Implications** - One of the best ways for a company to stand out in a competitive corporate climate is to create a slogan or ad campaign that deliberately includes puns or sexual innuendos into their advertising. This kind of marketing immediately draws interest from the media and consumers who find the ad/slogan makes good discussion material.

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 87% | Activity: 57% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet)

## Key Themes

### What's Driving This Trend

- **Attention-grabbing Advertising:** Creating slogans or ad campaigns with puns or sexual innuendos to stand out in a competitive corporate climate.
- **Controversial Marketing:** Using provocative or suggestive language in advertising to generate media interest and consumer discussion.
- **Humorous Branding:** Incorporating humor, including sexual innuendos, into branding to attract attention and create a memorable impression.

### Who This Affects Most

- **Advertising and Marketing:** Opportunity for agencies and brands to push boundaries and create attention-grabbing campaigns with provocative elements.
- **Retail:** Opportunity for retailers to use humor and sexual innuendos in store signage to attract customers and create a unique brand identity.
- **Media and Journalism:** Opportunity for media outlets to cover controversial advertising campaigns and slogans, generating discussion and attracting readers/viewers.

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