# Stuffed Date Snacks Date Better Snacks are Wholesome Candy Bar Alternatives By Laura McQuarrie | Published 2023-08-30 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/stuffed-date-snacks References: [newhope](https://www.newhope.com/people-and-company-profiles/date-better-snacks-seeks-sweet-victory-expo-east-pitch-slam) & [foggy-notion](https://www.foggy-notion.com/product/date-better-snacks/1459?cs=true&cst=custom)  [Date Better Snacks](https://www.trendhunter.com/trends/stuffed-dates-covered-in-chocolate) are clean, vegan-friendly stuffed date snacks that combine chocolate and nut butter to offer a decadent treat without any preservatives or emulsifiers. Michelle Valdez-Wilton, founder and CEO of Date Better Snacks, recently won [Naturally LA's](https://www.trendhunter.com/trends/naturally-genius-bread) Pitch Slam and will compete for the grand prize at the Natural Products Expo East Pitch Slam. In an interview with [New Hope Network](https://www.trendhunter.com/trends/gut-nuts), Valdez-Wilton said, "I really wanted to be able to offer healthy, indulgent treat alternatives to replace a candy bar." Despite having a sweet tooth, she found that sugar became less enjoyable with age and that's where these stuffed date snacks come in as a healthy yet indulgent treat. Date Better Snacks are available in several flavors, including Peanut Butter Crunch, Almond Java Crunch, Cashew Lime Crisp, and the newest, Hazelnut Praline. ## Trend Insights (Trend Hunter) - Score: 1.6/10 - Popularity: 11% | Activity: 19% | Freshness: 17% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Clean Snack Alternatives:** Date Better Snacks offer a wholesome and indulgent alternative to traditional candy bars with their clean, vegan-friendly stuffed date snacks. - **Decadent Nut Butter Treats:** The combination of chocolate and nut butter in Date Better Snacks presents a decadent and indulgent treat option, without the use of preservatives or emulsifiers. - **Growing Demand for Healthy Indulgences:** There is a rising demand for healthy yet indulgent snacks like Date Better Snacks that satisfy sweet cravings without compromising on quality or nutrition. ### Industries Being Reshaped - **Health Food:** The health food industry can capitalize on the trend of clean snack alternatives by offering more options that are both wholesome and indulgent. - **Plant-based Foods:** The plant-based foods industry can seize the opportunity presented by decadent nut butter treats to create innovative products that cater to consumers seeking indulgent yet vegan-friendly options. - **Snack and Confectionery:** The snack and confectionery industry can tap into the growing demand for healthy indulgences by developing and marketing products that provide consumers with guilt-free treats. ## Related on Trend Hunter - [Seasonally Inspired Stuffed Dates](https://www.trendhunter.com/trends/stuffed-dates-covered-in-chocolate.md) - [Stuffed Date Snacks](https://www.trendhunter.com/trends/stuffed-date-snack.md) - [Decadent Nut-Based Snacks](https://www.trendhunter.com/trends/realsy-nut-butter-dates.md) - [Nut Butter-Filled Dates](https://www.trendhunter.com/trends/pbj-dates.md) - [Poppable Date Snacks](https://www.trendhunter.com/trends/date-pops.md) - [Decadent Pistachio Dates](https://www.trendhunter.com/trends/nutruits-pistachio-fruit-bites.md) - [Chocolate Date-Sweetened Snacks](https://www.trendhunter.com/trends/chocolate-date-bark.md) - [Miniature Date Snacks](https://www.trendhunter.com/trends/mini-medjools.md) - [Date-Sweetened Chocolate Bars](https://www.trendhunter.com/trends/naturally-sweetened-chocolate-bar.md)