# Strip Club Pole Advertising in the Streets of Paris By Fashion Spy | Published 2006-03-11 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/strip-club-pole-advertising-in-the-streets-of-paris References: [thecoolhunter.net](http://www.thecoolhunter.net/art/STRIP-CLUB-POLE-POSITION/) Even if you don't approve, you have to admire the creativity of StringFellows, a Paris strip club that has plastered the street with its innovative and [shocking pole ads](https://www.trendhunter.com/trends/censored-truth). The ads are provacative, sexy, and probably wouldn't fly in the streets of Toronto or New York. **Implications** - Advertisements have to break through the clutter that consumers are constantly exposed to. Shock factor has become a popular method of drawing attention. Advertisers who are incorporating street items such as the pole into their [out-of-home campaigns](https://www.trendhunter.com/trends/scratchandsniff-ooh-campaign) manage to create a memorable viewing of the advertisement. The more shocking an advertisement is, the more likely it will also [grab press attention](https://www.trendhunter.com/trends/road-to-radiance) especially if it is controversial. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 94% | Activity: 53% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) ## Key Themes ### Key Themes Behind This Trend - **Provocative Street Advertising:** Opportunity to create memorable and attention-grabbing advertisements by incorporating shocking and controversial elements into street campaigns. - **Innovative Out-of-home Advertising:** Opportunity to break through advertising clutter by using creative and unconventional methods to capture consumer attention in outdoor spaces. - **Controversial Marketing Tactics:** Opportunity to generate buzz and press attention by employing controversial and provocative marketing strategies that push boundaries. ### Where This Applies - **Advertising and Marketing:** Opportunity for advertisers and marketers to explore new approaches and techniques to stand out in a crowded marketplace and grab consumer attention. - **Entertainment and Nightlife:** Opportunity for entertainment venues, such as strip clubs, to think outside the box and utilize innovative advertising methods to attract customers and create brand awareness. - **Out-of-home Advertising:** Opportunity for out-of-home advertising companies to offer unique and attention-grabbing ad placements that go beyond traditional billboards and posters. ## Related on Trend Hunter - [Creative Ad Responses](https://www.trendhunter.com/trends/kiehls-response.md) - [Athletic Apparel Interactive Billboards](https://www.trendhunter.com/trends/shoplift-campaign.md) - [Cheesestring Trading Ads](https://www.trendhunter.com/trends/cheesestring-trading-ad.md) - [Deserted Island Billboards](https://www.trendhunter.com/trends/silk-spice1.md) - [Innovative Outdoor Advertising Campaigns](https://www.trendhunter.com/trends/outdoor-advertising-campaign.md) - [Playful Billboard Campaigns](https://www.trendhunter.com/trends/dreamies-treats.md) - [Playful Creative Design Billboards](https://www.trendhunter.com/trends/3d-billboards.md) - [Hyper-Local Gym Ads](https://www.trendhunter.com/trends/made-for-london-life.md) - [Spooky Street Ad Experiences](https://www.trendhunter.com/trends/fanta-halloween-projection.md)