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# Silicone Gadget Bracelets
'Stretchy Shapes' Look Like Your Favorite Geeky Gizmos

By Josh Milenthal | Published 2010-08-20 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/stretchy-shapes
References: [engadget](http://www.engadget.com/2010/08/17/gadget-bandz-bring-gear-lust-to-tween-wrists/) & [stretchyshapes](http://www.stretchyshapes.com/collections/frontpage/products/gadgets-24-pack)

Stretchy Shapes, a company capitalizing on the inexplicable success of Silly Bandz, has created their newest line of gadget bands! Who wouldn't want to wear a silicone bracelet shaped like their favorite gizmos? iPods, cameras, [iPads](https://www.trendhunter.com/trends/twelve-south), laptops... Stretchy Shapes lets you wear anything your geeky wrist can hold.

Stretchy Shapes has jumped into the tween craze that I like to compare to Pogs or baseball cards, and has created a product that might even hit home with some older techies. Now everyone is going to have to think twice when someone says they have the iPad, [iPod nano](https://www.trendhunter.com/trends/apple-macintosh), iTouch or [iPhone](https://www.trendhunter.com/trends/new-apple-accessories)... Thanks Stretchy Shapes!

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 83% | Activity: 55% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Jewelry](https://www.trendhunter.com/jewelry)

## Key Themes

### Key Themes Behind This Trend

- **Silicone Gadget Bracelets:** Disruptive innovation opportunity: Create a line of silicone gadget bracelets for tech enthusiasts and geeks.
- **Wearable Tech Jewelry:** Disruptive innovation opportunity: Develop a range of fashionable wearable tech jewelry that combines style with functionality.
- **Nostalgic Fashion Accessories:** Disruptive innovation opportunity: Design a line of fashion accessories that tap into nostalgic trends, like silicone bracelets shaped like popular toys and gadgets.

### Where This Applies

- **Fashion and Jewelry:** Disruptive innovation opportunity: Introduce innovative and unique fashion and jewelry products that cater to niche markets.
- **Technology and Gadgets:** Disruptive innovation opportunity: Explore new ways to incorporate technology into everyday products, such as silicone gadget bracelets.
- **Toy and Collectibles:** Disruptive innovation opportunity: Create collectible and customizable toy products that appeal to both children and adults, like Silicone Gadget Bracelets.

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