# Real-Time Mobile Matchmaking StreetSpark is a Free Network to Find the "Spark" By Tiana Reid | Published 2010-06-30 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/streetspark References: [springwise](http://springwise.com/telecom_mobile/massmingling/) & [streetspark](http://www.streetspark.com/) You know when you go on a date and the conversation was fine, but there was just no special "spark?" StreetSpark is a [social network](https://www.trendhunter.com/trends/hyperlocal-social-networks) that aims to find both [romantic relationships and friendships](https://www.trendhunter.com/trends/strangely) for you. What makes StreetSpark different than most [online matchmaking sites](https://www.trendhunter.com/trends/marriage-mate), is that StreetSpark does the searching for you in real-time, rather than you looking through hundreds of people's online profiles. **Implications** - Consumers are turning to the web and mobile devices to create new connections. Generation Y does not have the same stigma around forming connections digitally that older generations do. Companies should involve members of this demographic into their team to remain on the cutting-edge. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 25% | Activity: 62% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) ## Key Themes ### Key Themes Behind This Trend - **Real-time Mobile Matchmaking:** Companies should explore real-time mobile matchmaking platforms to cater to Generation Y's preference for forming connections digitally. ### Where This Applies - **Online Matchmaking:** Online matchmaking companies should adopt real-time mobile matchmaking platforms to attract Generation Y users. - **Social Networking:** Social networking platforms should integrate real-time mobile matchmaking features to expand their user base. - **Mobile App Development:** Mobile app developers should focus on creating real-time matchmaking apps to meet the growing demand for digital connections in Generation Y. ## Related on Trend Hunter - [Real-Time Video Matching](https://www.trendhunter.com/trends/call-me-maybe.md) - [In-Person Connection Apps](https://www.trendhunter.com/trends/connection-app.md) - [Hybrid Dating Apps](https://www.trendhunter.com/trends/when-we-first.md) - [Matchmaking Dating Apps](https://www.trendhunter.com/trends/cheers-dating-app.md) - [Social Dating App Features](https://www.trendhunter.com/trends/tinder-3.md) - [Interest-Based Matchmaker Apps](https://www.trendhunter.com/trends/matchmaker-apps.md) - [Real-World Connection Apps](https://www.trendhunter.com/trends/dayone-irl-dating-app.md) - [Social Media-Inspired Hookup Apps](https://www.trendhunter.com/trends/grindr-right-now.md) - [Simplified Connection Apps](https://www.trendhunter.com/trends/connection-apps.md)