<!-- canonical: https://www.trendhunter.com/trends/street-fighter-alpha -->
<!-- robots: noindex -->

# Video Game-Inspired Streetwear
XLARGE Dropped a Street Fighter Alpha Capsule Full of Graphics

By Amy Duong | Published 2018-07-10 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/street-fighter-alpha
References: [highsnobiety](https://www.highsnobiety.com/p/xlarge-street-fighter-alpha-capsule) & [xlarge](https://xlarge.com/collections/street-fighter-alpha)

Streetwear label [XLARGE](https://www.trendhunter.com/trends/xlarge-x-takumi) debuted a new collection full of [graphic goods](https://www.trendhunter.com/trends/10th-anniversary) entitled 'Street Fighter Alpha.' The newest capsule centers around the [iconic Street Fighter video game](https://www.trendhunter.com/trends/anti-social-social-club-1) that soared in popularity decades ago and continues to be a classic. The range offers a selection of apparel for the summer weather, with pieces including both short-sleeve and long-sleeve shirts and hoodies. There are six items in the collection in total, all of which feature legendary characters from the game -- there are imageries of Cammy, Gouki, Sakura and Evil Ryu.

The graphics all rest on top of either a black or white canvas in order to stand out in contrast, with one military green option with Cammy graphics. The video game characters are in their respective signature poses, along with XLARGE branding details.

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 72% | Activity: 63% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Why This Trend Is Growing

- **Video Game-inspired Streetwear:** The trend of incorporating video game aesthetics into streetwear presents an opportunity for disruptive innovation in the fashion industry.
- **Graphic Apparel Collections:** The rise of graphic apparel collections inspired by popular video games opens up new possibilities for creative collaborations and limited-edition releases.
- **Nostalgic Fashion:** The demand for nostalgic fashion items, such as streetwear featuring iconic video game characters, creates a market for innovative designs that evoke feelings of nostalgia.

### Industries Being Reshaped

- **Fashion and Apparel:** The fashion and apparel industry can explore partnerships with video game companies to create unique streetwear collections that tap into the gaming community.
- **Gaming and Entertainment:** The gaming and entertainment industry can leverage its intellectual properties to expand into the fashion market and cater to fans seeking merchandise inspired by their favorite games.
- **Streetwear and Lifestyle Brands:** Streetwear and lifestyle brands have the opportunity to collaborate with video game franchises to infuse gaming elements into their products and appeal to a wider consumer base.

## Related on Trend Hunter

- [Gaming-Inspired Streetwear Ranges](https://www.trendhunter.com/trends/kith-x-marvel-x-capcom-collection.md)
- [Vintage Game-Inspired Peripherals](https://www.trendhunter.com/trends/higround-1.md)
- [Anime Collaboration Capsules](https://www.trendhunter.com/trends/solo-leveling.md)
- [Vintage Game Tech Accessories](https://www.trendhunter.com/trends/tech-collaboration.md)
- [Gaming Fusion Apparel](https://www.trendhunter.com/trends/valorant-x-fragment.md)
- [Nostalgic Console-Joint Fashion](https://www.trendhunter.com/trends/beams-and-playstation.md)
- [Game Franchise-Themed Keyboards](https://www.trendhunter.com/trends/game-franchisethemed-keyboard.md)
- [Gaming Style Capsules](https://www.trendhunter.com/trends/nike-x-martine-rose-campaign.md)
- [Ramen Culture Streetwear](https://www.trendhunter.com/trends/xlarge-x-takumi.md)
