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# Timber Head Protectors
The Lazer Sport Street Deluxe Wood Helmet Promotes Stylish Safety

By Meghan Young | Published 2013-06-19 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/street-deluxe-wood-helmet
References: [uncrate](http://uncrate.com/stuff/lazer-sport-street-deluxe-woodgrain-helmet/) & [lazersport](http://www.lazersport.com/index.php?page=shop.product_details&flypage=flypage_images.tpl&product_id=618&category_id=83&option=com_virtuemart&Itemid=200&lang=en)

Safety is becoming a fashionable concern now that people realize how important it is to take precautions when [riding bikes](https://www.trendhunter.com/trends/livall-ai-visual-smart-helmet), skateboards and everything in between; the Street Deluxe Wood Helmet is the latest design that will entice people to be as smart as they are stylish.

Designed by Lazer Sport, which is headquarter in Belgium, the Street Deluxe Wood Helmet boasts a comfortable shape and an urban look made for city folk. Outfitted with multiple thickness padding and injected with technopolymer, it will ensure that the wearer's head is as protected as it can be in spite of its [woodgrain shell](https://www.trendhunter.com/trends/wooden-jacket), a detail that might throw some people off. It also has 16 vents in order to keep people's heads cool.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 63% | Activity: 61% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports)

## Key Themes

### Why This Trend Is Growing

- **Fashionable Safety Gear:** Disruptive innovation opportunity: Develop stylish and fashionable safety gear for various sports and outdoor activities.
- **Comfortable and Protective Headgear:** Disruptive innovation opportunity: Create headgear that combines comfort and protection using innovative materials and design.
- **Urban-inspired Helmets:** Disruptive innovation opportunity: Design helmets with urban aesthetics that appeal to city dwellers.

### Industries Being Reshaped

- **Sports Equipment:** Disruptive innovation opportunity: Introduce innovative safety gear for sports such as biking, skateboarding, and more.
- **Outdoor Apparel:** Disruptive innovation opportunity: Develop fashionable and functional outdoor apparel that prioritizes safety.
- **Cycling Accessories:** Disruptive innovation opportunity: Invent stylish and protective accessories, like helmets, for the growing cycling market.

## Related on Trend Hunter

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- [Ergonomic Urbanite Bike Helmets](https://www.trendhunter.com/trends/lumos-nyxel.md)
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- [Brain-Protecting Wearable Devices](https://www.trendhunter.com/trends/brainprotecting-wearable-device.md)
