# QSR-Branded Streaming Services Chick-Fil-A Rolls Out Its Own Streaming Service By Amy Duong | Published 2024-08-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/streaming-service-1 References: [community.designtaxi](https://community.designtaxi.com/topic/4707-chick-fil-a-to-launch-streaming-service-with-its-own-original-shows-animations/) & [arstechnica](https://arstechnica.com/gadgets/2024/08/chick-fil-a-cooking-up-new-family-friendly-video-streaming-service/)  Chick-fil-A unveils its new streaming service which will be packed with original content that is family-friendly. This is a unique pivot for the [QSR](https://www.trendhunter.com/trends/chick-fil-a-6) brand as video streaming is an unconventional branch. The service will feature a wide range of wholesome programs including game shows, unscripted shoes, and much more. This is meant to fall in alignment with the brand's family-centric values. It has been noted that it will be working in conjunction with [major production companies](https://www.trendhunter.com/trends/aigenerated-short-films) in order to create and license content. Budgets will reach up to $400,000 USD for each half-hour episode. An example of one of the offerings the chain has planned is a game show from Glassman Media. It also has the approval of a new series with 10 episodes from [Sugar23](https://www.trendhunter.com/trends/starbucks-studio). Image Credit: Chick-fil-a ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 50% | Activity: 65% | Freshness: 27% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Family-centric Streaming:** Chick-fil-A's focus on family-friendly content taps into the growing demand for safe and wholesome viewing options. - **QSR Entertainment Branches:** The launch of a streaming service by a quick-service restaurant brand illustrates the potential for cross-industry innovation. - **High-budget Branded Content:** Substantial investments in high-quality, original programming by a non-traditional media entity highlight new collaboration opportunities between brands and production companies. ### Who This Affects Most - **Quick-service Restaurants:** The QSR industry is expanding beyond food to become a more holistic part of consumer lifestyles, including entertainment. - **Streaming Services:** Video streaming platforms are increasingly being leveraged by non-media brands to reinforce their values and engage customers in new ways. - **Content Production:** Production companies are finding new revenue streams by creating content for unconventional clients such as restaurant chains. ## Related on Trend Hunter - [Family Entertainment Apps](https://www.trendhunter.com/trends/chick-fil-a-play.md) - [QSR-Designed Holiday Lines](https://www.trendhunter.com/trends/chick-fil-a-6.md) - [Cow-Themed QSR Campaigns](https://www.trendhunter.com/trends/chickfila-1.md) - [Heritage-Inspired QSR Ranges](https://www.trendhunter.com/trends/chickfila-newstalgia.md) - [QSR Brand Coffeehouses](https://www.trendhunter.com/trends/daybright-coffee-refreshment.md) - [Cheeky Cow-Inspired Qsr Campaigns](https://www.trendhunter.com/trends/eat-mor-chikin.md) - [Digital QSR-Backed Cookbooks](https://www.trendhunter.com/trends/shared-table.md) - [QSR Game Shows](https://www.trendhunter.com/trends/qsr-game-show.md) - [Inaugural QSR Catering Services](https://www.trendhunter.com/trends/nationwide-catering-service.md)