# Optimized Streaming Players The Roku Ultra Offers 4K Streaming and USB Connectivity By Rahul Kalvapalle | Published 2016-09-26 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/streaming-player References: [newatlas](http://newatlas.com/roku-express-premiere-ultra/45614/) & [newsroom.roku](http://newsroom.roku.com/press-release/roku-announces-all-new-streaming-player-line-starting-2999) When it comes to the world of streaming players, few brand names have made quite as big a mark as [Roku](https://www.trendhunter.com/trends/roku-streaming-stick-plus), and this is thanks largely to the company's frequent introduction of exceptionally high-tech and market-leading media players in the vein of its brand new Roka [Ultra](https://www.trendhunter.com/trends/fi-ultra-pet-tracker). Set to be made available for a price of $129.99, the Roku Ultra streaming player offers the best specs around, as it's capable of streaming 4K content at a rate of up to 60 frames per second. As far as connectivity is concerned, the Roku Ultra certainly delivers, thanks to its ability to accept content via a [USB stick](https://www.trendhunter.com/trends/fire-tv-stick-hd) not to mention its digital audio output port, making it a great option for a media player used in conjunction with a home theater system. ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 16% | Activity: 36% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### What's Driving This Trend - **4K Streaming Players:** The trend of 4K streaming players is disrupting the traditional media player market, offering higher resolution and better streaming capabilities. - **USB Connectivity:** The trend of USB connectivity in streaming players provides convenience and flexibility for users to access and play content from external devices. - **Digital Audio Output:** The trend of digital audio output in streaming players enhances the audio experience, making it an attractive option for home theater systems. ### Who This Affects Most - **Media Player Industry:** The media player industry is experiencing disruption as 4K streaming players with advanced features gain popularity. - **Home Entertainment Industry:** The home entertainment industry can benefit from the trend of streaming players that offer high-resolution streaming and compatibility with home theater systems. - **Technology and Electronics Industry:** The technology and electronics industry is witnessing opportunities for innovation as streaming players incorporate USB connectivity and digital audio output. ## Related on Trend Hunter - [High-Res Streaming Sticks](https://www.trendhunter.com/trends/roku-streaming-stick-plus.md) - [Advanced TV-Focused Hardware](https://www.trendhunter.com/trends/roku-1.md) - [Cinematic Streaming Disc Players](https://www.trendhunter.com/trends/sony-4k-ultra-hd-bluray-player.md) - [Low-Cost UHD Streaming Boxes](https://www.trendhunter.com/trends/4k-streaming-box.md) - [Speedy Smart Streaming Systems](https://www.trendhunter.com/trends/google-tv-streamer.md) - [Quad-Core Processor Streaming Sticks](https://www.trendhunter.com/trends/amazon-fire-tv-stick-4k.md) - [Pro-Grade Streaming Device TVs](https://www.trendhunter.com/trends/roku-pro-series-tvs.md) - [Budget-Friendly Feature-Rich Projectors](https://www.trendhunter.com/trends/roku-tv-smart-projector.md) - [Updated Streaming TV Sticks](https://www.trendhunter.com/trends/fire-tv-stick-hd.md)