# Built-In Straw Milk Cartons The StrawIN by Sheau Shiuan Lin Makes Pouring Easier By Meghan Young | Published 2012-11-28 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/strawin-by-sheau-shiuan-lin References: [yankodesign](http://www.yankodesign.com/2012/11/27/a-milk-box-by-any-other-name/) The StrawIN by Sheau Shiuan Lin is a modified milk carton that boasts a built-in straw. While some people might not have any problems with the large triangular lip of traditional milk cartons since the design doesn't seem to have been tweaked very much over time, others have been wanting a little more control when it comes to pouring. The spouted end provides that and more. Even though it is deemed rude to drink straight out of a carton, the StrawIN by Sheau Shiuan Lin makes the action much easier, minimizing any spills and stains. Other than the [straw-like lip](https://www.trendhunter.com/trends/air-up-straw), this milk carton is rather traditional. It still sports a rectangular shape while using [paper materials](https://www.trendhunter.com/trends/tetra-brik-aseptic). Completely recyclable, the StrawIN by Sheau Shiuan Lin is a simple redesign with potentially big benefits. ## Trend Insights (Trend Hunter) - Score: 0.8/10 - Popularity: 5% | Activity: 11% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Built-in Straw Packaging:** The StrawIN by Sheau Shiuan Lin demonstrates the trend of integrating functional elements directly into packaging, providing convenience and minimizing mess. - **Enhanced Pouring Control:** The StrawIN addresses the demand for improved control over pouring liquids from cartons by introducing a spouted end with a built-in straw-like lip. - **Sustainable Packaging Solutions:** The recyclable StrawIN milk carton showcases the trend towards eco-friendly packaging options that reduce waste and promote sustainability. ### Industries Being Reshaped - **Beverage Packaging:** The beverage packaging industry can explore incorporating built-in straw features like the StrawIN to enhance user experience and differentiate their products. - **Consumer Goods Manufacturing:** The consumer goods manufacturing sector has the opportunity to adopt sustainable packaging technologies, such as the StrawIN, to meet growing demand for eco-friendly solutions. - **Food Retail:** Food retailers can benefit from offering products with innovative packaging designs like the StrawIN, attracting environmentally-conscious consumers and enhancing convenience. ## Related on Trend Hunter - [Separating Eco Carton Packaging](https://www.trendhunter.com/trends/bruk-sustainable-packaging-design.md) - [One-Handed Paper Cartons](https://www.trendhunter.com/trends/onehand-pump-paper-pack.md) - [Revamped Eco Juice Packaging](https://www.trendhunter.com/trends/caprisun-packaging.md) - [Spoon-Equipped Formula Lids](https://www.trendhunter.com/trends/chadwicks.md) - [Durable Juice Straws](https://www.trendhunter.com/trends/capri-sun-1.md) - [Compact Rollable Reusable Straws](https://www.trendhunter.com/trends/boba-tribe.md) - [Comic Strip Milk Bottles](https://www.trendhunter.com/trends/seki-milk.md) - [Ergonomic Eco-Friendly Drink Packaging](https://www.trendhunter.com/trends/tetra-prisma-aseptic-300-edge.md) - [Eco-Friendly Ice Straw Molds](https://www.trendhunter.com/trends/ice-straw.md)