# Mini Mug Desserts This Yummy Strawberry Shortcake Recipe is Made in a Microwaveable Mug Form By Alyson Wyers | Published 2015-06-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/strawberry-shortcake-recipe References: [refinery29](http://www.refinery29.com/desserts-mug-recipes?utm_source=feed&utm_medium=rss) This strawberry shortcake recipe is the perfect size for just one person. If you don't usually have a sweet tooth, but are craving a light dessert, this adorable [single serving](https://www.trendhunter.com/trends/cyrus-olearys-mini-cheesecakes) will do it. It's also seasonally appropriate with [fresh strawberries](https://www.trendhunter.com/trends/crumbl-strawberry-summer) in the summer time. The best part is, the mini strawberry shortcake recipe from [Refinery29's](https://www.trendhunter.com/trends/les-aimants) Jackie Alpers and Elettra Wiedemann is made in a mug in three minutes or less. To make a homemade mug strawberry shortcake, you'll need cold butter, self-rising flour, sugar, heavy cream, salt, strawberries and whipped cream. You also don't need any impressive culinary skills -- just a microwave, fork, spoon and a toothpick. They used a microwave-safe glass. You could also make multiple if you're entertaining any guests! ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 53% | Activity: 27% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Single Serving Desserts:** Opportunities to market and create unique single serving desserts using trendy ingredients like fresh strawberries. - **Microwave-friendly Recipes:** Increasing demand for easy and fast desserts has provided opportunity for companies to develop microwaveable dessert recipes. - **DIY Desserts:** Trend towards personalization and customization of desserts has provided opportunity to create unique and easy-to-make dessert recipes for individual consumption. ### Where This Applies - **Food and Beverage Industry:** Opportunities for companies to create and market innovative, microwaveable dessert products. - **Kitchen Appliance Industry:** Opportunities for companies to create and market microwaveable cookware and dishes designed for single serving desserts. - **Meal Kit Delivery Industry:** Opportunities for meal kit delivery companies to offer a variety of personalized, single serving dessert options for customers. ## Related on Trend Hunter - [Frozen Shortcake Desserts](https://www.trendhunter.com/trends/creamistrys-strawberry-shortcake.md) - [Double Layered Strawberry Shortcakes](https://www.trendhunter.com/trends/crumbls-new-strawberry-shortcake.md) - [Keto-Friendly Mug Cakes](https://www.trendhunter.com/trends/microwavable-mug-cakes.md) - [Staked Strawberry Cream Cakes](https://www.trendhunter.com/trends/strawberry-cream-cake.md) - [Gluten-Free Strawberry Desserts](https://www.trendhunter.com/trends/glutenfree-strawberry-shortcake-cookies.md) - [Donut-Topped Strawberry Milkshakes](https://www.trendhunter.com/trends/strawberry-shortcake-milkshake.md) - [Heritage-Driven Snack Cakes](https://www.trendhunter.com/trends/strawberry-shortcake-roll.md) - [Pudding-Infused Cake Mixes](https://www.trendhunter.com/trends/strawberry-cake-mix.md) - [Instant Carrot Cake Packs](https://www.trendhunter.com/trends/instant-carrot-cake.md)