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# Donut-Topped Strawberry Milkshakes
Red Robin's New Strawberry Shortcake Milkshake is 2 Treats in 1

By Katherine Pendrill | Published 2023-01-28 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/strawberry-shortcake-milkshake
References: [merazone](https://merazone.com/2023/01/indulge-in-red-robins-new-strawberry-shortcake-delights.html) & [redrobin](https://www.redrobin.com/location/red-robin-vancouver/menu/beverages/new-strawberry-shortcake-milkshake)

![Donut-Topped Strawberry Milkshakes](https://cdn.trendhunterstatic.com/thumbs/497/strawberry-shortcake-milkshake.jpeg)

[Red Robin](https://www.trendhunter.com/trends/peaches-cream-milkshake) is here to satisfy your sweet tooth this winter with the debut of two new mouth-watering treats: the Strawberry Shortcake Milkshake and the Spiked Strawberry Shortcake.

Both of the new offerings offer a tasty twist on a [classic spring dessert](https://www.trendhunter.com/trends/strawberry-shortcake-juice). The new Strawberry Shortcake Milkshake starts with a creamy vanilla soft-serve milkshake made up of a blend of milk, strawberries, and cupcake flavor. The whole thing is then topped with whipped cream and a strawberry-glazed Doh! Ring pastry. On the other hand, the Spiked Strawberry Shortcake is a sweet cocktail made from a blend of Titos Handmade Vodka, strawberries, pineapple juice, and cupcake flavor – all topped with whipped cream and a sweet cherry.

Image Credit: Red Robin

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 19% | Activity: 40% | Freshness: 14%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Dessert Innovation:** Red Robin's creation of unique and decadent dessert treats offers potential for other companies to explore new and exciting dessert concepts.
- **Hybrid Food and Beverage Products:** The combination of a classic cake and a milkshake creates a unique hybrid product, signaling the potential for more innovative food and beverage combinations.
- **Incorporation of Alcohol:** Red Robin's addition of alcohol to their Strawberry Shortcake Milkshake indicates a trend towards alcoholic desserts and opens up possibilities for new and inventive dessert cocktails.

### Who This Affects Most

- **Food and Beverage:** Red Robin's introduction of these new menu items has the potential to inspire experimentation and innovation in the food and beverage industry.
- **Restaurant:** The addition of unique and visually appealing menu items could attract new customers and increase revenue for restaurants, signaling an opportunity for restaurant industry growth.
- **Dessert:** The creation of decadent and innovative desserts such as Red Robin's Donut-Topped Strawberry Milkshake could provide growth potential for the dessert industry.

## Related on Trend Hunter

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