# Strawberry Passion Immunity Drinks Wildwonder Unveils New Beverage Flavor, Strawberry Passion By Niko Pajkovic | Published 2022-04-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/strawberry-passion References: [bevnet](https://www.bevnet.com/news/2022/wildwonder-launches-new-flavor-strawberry-passion) & [drinkwildwonder](https://drinkwildwonder.com/products/strawberry-passion)  [Wildwonder](https://www.trendhunter.com/trends/pink-pomelo) is a new ready-to-drink beverage brand that merges Asian herbal remedies and gut-health-focused superfoods with a California-inspired fresh palate. Today, the company has announced the launch of its newest flavor: [Strawberry](https://www.trendhunter.com/trends/june-shine-x-belliwelli) Passion. The new flavor is described as a fusion between farm-fresh strawberries and passion tea. As a result, it delivers a uniquely sweet yet refreshing drinking experience. In addition, the drink is formulated with freshly brewed hibiscus and elderflowers. Like Wildwonder's other drinks, Strawberry Passion includes ingredients that are meant to boost immunity and inspire passion. Moreover, every Wildwonder drink sold goes towards causes that empower marginalized communities. This is because [Wild wonder](https://www.trendhunter.com/trends/allnatural-soju-cocktail) is a company that is on "a mission to create wonders in everyday life and for those under-voiced in our communities." Image Credit: Wildwonder ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 11% | Activity: 18% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Herbal-infused Immunity Drinks:** Creating new flavors and formulations for ready-to-drink immune boosting beverages using traditional herbal remedies, superfoods, and fresh ingredients. - **Cause-driven Beverages:** Tying social or environmental causes to product sales, creating a sense of purpose and mission for customers to get behind. - **Gut-health Focused Superfoods:** Developing new functional food and beverage products that promote healthy gut flora and digestive health through the use of superfoods and other natural ingredients. ### Where This Applies - **Beverage Industry:** Incorporating new and unique flavors and functional ingredients into ready-to-drink beverages to meet growing demand for health and wellness-focused products. - **Socially Conscious Brands:** Creating a brand identity that focuses on social and environmental issues in addition to product quality, in order to attract socially conscious consumers. - **Health Food Industry:** Developing new and innovative functional foods and beverages that promote health and wellness through the incorporation of traditional herbal remedies and superfoods. ## Related on Trend Hunter - [Flavorful Crisp Functional Beverages](https://www.trendhunter.com/trends/pink-pomelo.md) - [Pineapple-Flavored Probiotic Drinks](https://www.trendhunter.com/trends/wildwonder-probiotic-drinks.md) - [Heritage-Honoring Gut Support Sodas](https://www.trendhunter.com/trends/wildwonder-raspberry-lychee.md) - [Cocktail-Inspired Probiotic-Infused Sparkling Beverages](https://www.trendhunter.com/trends/probioticinfused-sparkling-beverage.md) - [Fruit-Forward Hydrating Dirnks](https://www.trendhunter.com/trends/bai.md) - [Instant Summer Iced Teas](https://www.trendhunter.com/trends/hibiscus-strawberry-fruit-punch.md) - [Tropical Summertime Energy Drinks](https://www.trendhunter.com/trends/celsius-sparkling-strawberry-passionfruit.md) - [Co-Branded Prebiotic Lemonades](https://www.trendhunter.com/trends/wildwonder-x-le-mini-macaron.md) - [Refreshingly Tropical Energy Drinks](https://www.trendhunter.com/trends/monster-energy-ultra-wild-passion.md)