# Summery Canned Matcha Lattes The Taika Strawberry Matcha Latte Has Zero Sugar By Michael Hemsworth | Published 2024-08-12 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/strawberry-matcha-latte References: [taika.co](https://taika.co/product/strawberry-matcha-latte/) & [taika.co](https://taika.co)  The [Taika](https://www.trendhunter.com/trends/functional-matcha-latte) Strawberry Matcha Latte is a refreshing canned drink from the brand crafted with summery flavors in mind to provide consumers with the perfect option to enjoy in the warm weather when hot tea might not suit. The drink starts off with [ceremonial grade matcha](https://www.trendhunter.com/trends/melo-matcha) that's mixed with macadamia milk to give it a creamy texture, which is further enhanced with MCT oil alongside a custom sweetener blend. The drink is rounded out with the Taika Creative Blend, Himalayan pink salt and natural strawberry essence to give it a functional yet flavorful profile. The drink has zero grams of sugar per serving to ensure it won't cause a crash. The Taika Strawberry Matcha Latte is [fruity yet umami](https://www.trendhunter.com/trends/la-matcha-liqueur) to give it an unexpected flavor profile for consumers to enjoy. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 59% | Activity: 59% | Freshness: 27% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Sugar-free Beverages:** Growing consumer preference for healthier alternatives is driving the demand for zero-sugar options. - **Functional Beverages:** Drinks enhanced with beneficial ingredients like MCT oil and Himalayan pink salt offer an added edge in the wellness sector. - **Plant-based Milks:** The use of macadamia milk enhances both the texture and nutritional profile, aligning with the vegan and lactose-intolerant market. ### Sectors Adopting This - **Health and Wellness:** Innovations in health-focused beverages are becoming increasingly popular among health-conscious consumers. - **Food and Beverage:** The integration of unique and exotic flavors such as Himalayan pink salt and natural strawberry essence is reshaping consumer expectations. - **Functional Foods:** Products like the Taika Strawberry Matcha Latte leverages functional ingredients to provide added health benefits. ## Related on Trend Hunter - [Ready-To-Drink Strawberry Matcha Lattes](https://www.trendhunter.com/trends/new-strawberry-matcha-latte.md) - [Fruity RTD Matcha Lattes](https://www.trendhunter.com/trends/strawberry-matcha-almond-milk.md) - [Canned Matcha Lattes](https://www.trendhunter.com/trends/chuh.md) - [Canned Ceremonial-Grade Matchas](https://www.trendhunter.com/trends/ceremonial-grade-matcha.md) - [Fruity Refreshing Matcha Lattes](https://www.trendhunter.com/trends/iced-strawberry-matcha-tea-latte.md) - [Ready-to-Drink Matcha Beverages](https://www.trendhunter.com/trends/oat-drink-matcha.md) - [Pattern-Topped Matcha Refreshments](https://www.trendhunter.com/trends/mikuriya-matcha-drinks.md) - [Flavored Protein Lattes](https://www.trendhunter.com/trends/protein-white-chocolate-matcha-latte.md) - [Ready-to-Drink Matcha Lattes](https://www.trendhunter.com/trends/ready-to-drink-matcha-latte.md)