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# Strawberry Seed Oil Cleansers
Naked Sundays' Strawberry Glow Oil Cleanser is Antioxidant-Rich

By Laura McQuarrie | Published 2024-07-05 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/strawberry-glow-oil-cleanser
References: [instagram](https://www.instagram.com/p/C87-zdIS7Gn/?img_index=1) & [us.nakedsundays](https://us.nakedsundays.com/en-ca/collections/skincare/products/strawberry-glow-oil-cleanser?variant=46109923344636)

![Strawberry Seed Oil Cleansers](https://cdn.trendhunterstatic.com/thumbs/538/strawberry-glow-oil-cleanser.jpeg)

The Naked Sundays Strawberry Glow Oil Cleanser is a fun, fruity and effective addition to an evening skincare routine that infuses berry seed oil in a nutrient-rich base of sunflower, squalane and macadamia oils.

Fruit-forward cleansers align with consumers who prefer natural-origin ingredients and gentle, effective skincare solutions, and this formula is rich in antioxidant-packed strawberry seed oil for skin barrier support. Naked Sundays' Strawberry Glow Oil Cleanser is a luxuriously textured oil-based cleanser for melting away makeup, sunscreen and daily impurities without leaving the skin feeling uncomfortably tight and stripped of moisture.

The all-new Strawberry Glow Oil Cleanser is one part of the brand's new Naked Nights three-step nighttime routine, which also includes a glow-boosting botanical blend facial oil and a sculpting gua sha tool made of stainless steel.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 49% | Activity: 52% | Freshness: 25%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What's Driving This Trend

- **Antioxidant-packed Skincare:** Products formulated with high antioxidant content like strawberry seed oil are becoming popular for their skin barrier protection benefits.
- **Oil-based Cleansing Solutions:** Cleansers that utilize luxurious oil bases, such as those featuring macadamia or sunflower oil, are valued for their ability to remove impurities while maintaining skin moisture.
- **Natural-origin Skincare:** Consumers are increasingly favoring skincare products that emphasize natural-origin ingredients for their gentle yet effective properties.

### Who This Affects Most

- **Skincare:** The skincare industry sees growth in products that prioritize antioxidant-rich and natural-origin ingredients to cater to consumer demands for effective, gentle solutions.
- **Natural Beauty Products:** Natural beauty products industry is tapping into the preference for clean, natural ingredients, meeting the needs of a health-conscious market.
- **Beauty Tools:** The beauty tools industry is innovating with products such as stainless steel gua sha tools, integrating traditional practices with modern materials.

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