# Strawberry Chocolate Bars Lindt's Excellence Dark Strawberry Combines Two Romantic Treats By Laura McQuarrie | Published 2015-03-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/strawberry-chocolate References: [lindt](http://www.lindt.ca/swf/eng/products/new-products/excellence-dark-strawberry/) Since strawberries and melted chocolate are two items that are known to work together so well, one of the newest offering from [Lindt](https://www.trendhunter.com/trends/lindt-tokyo-style-chocolate-matcha-strawberry) is a strawberry chocolate bar that saves you from having to combine the two. Although chocolate is no stranger to being paired with caramel, sea salt, nuts, spicy peppers and even other berries, it's a wonder it's taken so long to come up with this genius combination. Named Excellence Dark Strawberry, the decadent chocolate bar from Lindt includes real bits of the bright red berry in its squares. This ultra romantic treat is like a portable version of [strawberries dipped in chocolate](https://www.trendhunter.com/trends/almond-mylk-chocolate-covered-strawberries), perfect for dark cacao lovers who want a taste of indulgence on the go. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 69% | Activity: 29% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Combining Flavors:** The emergence of Lindt's Excellence Dark Strawberry highlights the trend of combining unique flavors, offering innovative taste experiences. - **Convenience Snacking:** The portable nature of Lindt's strawberry chocolate bars taps into the trend of convenient snacking, catering to consumers who desire indulgence on the go. - **Exploring Gourmet Chocolates:** The inclusion of real strawberry bits in Lindt's chocolate squares contributes to the trend of exploring unique and gourmet chocolate offerings, appealing to adventurous palates. ### Industries Being Reshaped - **Food and Beverage:** The emergence of Lindt's strawberry chocolate bars presents disruptive innovation opportunities within the food and beverage industry, encouraging experimentation with flavor combinations. - **Snack Food:** The portable and indulgent nature of Lindt's strawberry chocolate bars suggests disruptive innovation possibilities within the snack food industry, catering to consumers seeking convenient and luxurious treats. - **Chocolates and Confectionery:** The inclusion of real strawberry bits in Lindt's chocolate squares opens up disruptive innovation avenues within the chocolates and confectionery industry, enticing customers with gourmet and unique chocolate experiences. ## Related on Trend Hunter - [Strawberry-Studded Chocolate Bars](https://www.trendhunter.com/trends/dark-chocolate-strawberry-bar.md) - [Valentine's Truffle Chocolates](https://www.trendhunter.com/trends/valentines-truffle.md) - [Japanese-Style Matcha Chocolates](https://www.trendhunter.com/trends/lindt-tokyo-style-chocolate-matcha-strawberry.md) - [Dual-Flavored Premium Chocolates](https://www.trendhunter.com/trends/excellence-fusion.md) - [Multi-Flavored Chocolate Bars](https://www.trendhunter.com/trends/kit-kat-duo.md) - [Pistachio-Infused Dark Chocolates](https://www.trendhunter.com/trends/lindt-excellence-pistachio-dark-bar.md) - [Decadent High-Quality Chocolate Bars](https://www.trendhunter.com/trends/lindt-chocolate-bar.md) - [Creamy Strawberry Liqueur Chocolates](https://www.trendhunter.com/trends/strawberries-cream-truffles.md) - [Pistachio Pastry-Packed Chocolates](https://www.trendhunter.com/trends/lindt-dubai-style-chocolate-bar.md)