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# Theatrical Drive-In Experiences
Secret Cinema's "Drive-Into" Shares Stranger Things Scenes

By Laura McQuarrie | Published 2020-08-22 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/stranger-things-scenes
References: [campaignlive](https://www.campaignlive.co.uk/article/secret-cinema-takes-cars-upside-down-stranger-things-drive-into-experience/1692414) & [secretcinema.org](https://www.secretcinema.org/)

Anyone who has wondered what it might be like to inhabit the [Stranger Things universe](https://www.trendhunter.com/trends/stranger-things-animated-series) now has the chance to experience Stranger Things scenes for themselves thanks to [Secret Cinema's](https://www.trendhunter.com/trends/litebrite-worlds-of-wonder) "drive-into" experience. Unlike a drive-in where drivers pull up in their cars to watch a movie unfold on a screen, Secret Cinema is creating an experience in Los Angeles so that scenes will actually play out around a small group of cars.

The experience is designed to take 24 cars on a multi-level, 60-minute tour of the Starcourt Mall, Russian labs and [the Upside Down](https://www.trendhunter.com/trends/stranger-things-upside-down-capsules-series-3). Guests will be guided where to drive and park to see each chapter unfold. The entire experience is designed to transport guests to Hawkins, Indiana in the 80s.

Image Credit: Secret Cinema

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 64% | Activity: 84% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Key Themes Behind This Trend

- **Theatrical Drive-in Experiences:** Creating immersive experiences where scenes are brought to life around a small group of cars.
- **Multi-level Tours:** Taking guests on a guided tour through different levels and settings to enhance the storytelling experience.
- **Nostalgic Entertainment:** Transporting guests to a different time period, such as the 80s, to create a memorable and immersive experience.

### Where This Applies

- **Entertainment:** Integrating technology and storytelling to create unique and interactive experiences for audiences.
- **Event Planning:** Designing and organizing immersive events that engage participants through interactive elements.
- **Tourism and Travel:** Creating customized tours and experiences that allow visitors to engage with a specific time period or theme.

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