# Wall Street Chic The STPL Spring 2010 Collection is the Perfect Look for the Perfect City By Alex Scott | Published 2010-04-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/stpl-spring-2010-collection References: [highsnobiety](http://www.highsnobiety.com/news/2010/04/01/stpl-spring-2010-collection-delivery-1/) & [stapledesign](http://stapledesign.com/) Shot in the heart of New York's financial district, the photos from the STPL Spring 2010 Collection showcases some light casual wear you might catch an investment banker wearing on his day off. Featuring a selection of [pastel-colored button-downs and fitted blazers](https://www.trendhunter.com/trends/beams-plus-2), this line offers the perfect style for strolling around a world-class city on a warm June day. Offering a [semi-formal style](https://www.trendhunter.com/trends/after-hours-collection), the STPL Spring 2010 Collection has a nice enough look to get away with in an office setting--but not so nice that you're worried about looking out of place while checking out some famous NY landmarks. All in all, a great lineup. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 77% | Activity: 22% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Financial District Fashion:** The trend towards professionally styled casual wear has a unique opportunity to target Wall Street professionals. - **Semi-formal Office Wear:** Targeting men with smart, comfortable, and semi-formal wear for work can revolutionize the office dress codes worldwide. - **Pastel Colors:** Pastel-colored clothing can move beyond women's wear to become a key fashion trend for men's clothing. ### Sectors Adopting This - **Fashion and Apparel:** The fashion industry has an opportunity to target the trend of semi-formal and professionally-styled casual wear targeting Wall Street professionals. - **Finance and Investment Banking:** The emergence of semi-formal casual wear and pastel colors has an opportunity to disrupt the fashion trends of investment banking professionals who have unique fashion needs. - **Office and Workplace:** The office workplace can benefit from a trend towards smart, comfortable, and semi-formal clothing that is also appropriate for work. ## Related on Trend Hunter - [Understated Spring-Centric Fashion](https://www.trendhunter.com/trends/stein.md) - [Elevated Casual Spring Collections](https://www.trendhunter.com/trends/robert-barakett-spring.md) - [Modern Tailored Spring Fashion](https://www.trendhunter.com/trends/graphpaper-ss26.md) - [Transitional Spring Collections](https://www.trendhunter.com/trends/splendid-srping-2025.md) - [Seasonal Fashion Collections](https://www.trendhunter.com/trends/siegelman-stable-1.md) - [Playful Spring-Forward Statements](https://www.trendhunter.com/trends/marc-jacobs-charm-collection.md) - [Chic Corporate-Inspired Capsules](https://www.trendhunter.com/trends/after-hours-collection.md) - [Seasonal Apparel Lines](https://www.trendhunter.com/trends/timberline.md) - [Fabric-Centric Spring Fashion Capsules](https://www.trendhunter.com/trends/sage-nation-5.md)