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# Outdoor-Inspired Sneaker Models
STORY mfg. and Reebok Join on Two New Sneaker Models

By Amy Duong | Published 2021-02-04 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/story-mfg-and-reebok
References: [hypebeast](https://hypebeast.com/2021/1/story-mfg-reebok-club-c-beatnik-release-details)

STORY mfg. and [Reebok](https://www.trendhunter.com/trends/reebok-x-white-mountaineering1) work in collaboration on a set of sneakers for the season. The main inspiration behind the line up celebrates the beauty of the outdoors. The silhouettes that make up the pack include the [Club](https://www.trendhunter.com/trends/pleasures-and-reebok-1) C sneaker and the [Beatnik](https://www.trendhunter.com/trends/hemp-club-c-revenge-and-beatnik-slide-for-fall) sneaker.

Both shoes are crafted entirely with vegan materials -- the uppers are made from an undyed woven linen blend. On the lateral side of the shoes boasts a bright blue peace sign that is informed by embroidery. The Beatnik is designed with inspiration nodding to camping sandals. This includes the components of a removable back strap and a back upper strap so that it can be transformed in a mule shoe.

Image Credit: STORY mfg.

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 42% | Activity: 11% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Why This Trend Is Growing

- **Outdoor-inspired Sneaker Models:** The trend of creating sneakers inspired by aspects of the outdoors can be leveraged by brands to tap into consumers’ preference for eco-friendly and sustainable products.
- **Vegan Sneakers:** The trend of producing vegan sneakers presents an opportunity for brands to cater to consumers who prioritize ethical and cruelty-free fashion choices.
- **Convertible Sneakers:** The trend of designing sneakers that can be transformed into different styles through removable or adjustable components provides an opportunity for brands to offer versatile footwear to consumers.

### Industries Being Reshaped

- **Footwear:** Footwear companies can adopt the trend of creating eco-friendly or vegan sneakers to appeal to environmentally conscious consumers.
- **Fashion:** Fashion companies can benefit from the trend of producing trendy and versatile sneakers that allow consumers to transform their footwear for different occasions and seasons.
- **Outdoor Gear:** Companies that specialize in outdoor gear can leverage the trend of creating sneakers inspired by camping and nature to appeal to consumers who enjoy the outdoors and outdoor activities.

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