# Multifunctional Toy Carriers The Storage Bag & Play Mat-In-One Simplifies Fun for Kids By Ana Lopez | Published 2011-10-28 | Updated 2011-10-30 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/storage-bag-play-mat-in-one References: [gizmodiva](http://www.gizmodiva.com/home_improvement/storage-bag-that-doubles-as-a-mat-is-versatile.php) & [swiss-miss](http://www.swiss-miss.com/2011/10/storage-bag-play-mat-in-one.html) To play [LEGO](https://www.trendhunter.com/trends/the-lego-group) or any other game that requires little pieces is now a lot easier thanks to the Storage Bag & Play Mat-in-One. As the name suggests, this multitasking bag is both a bag and mat in one. Kids can keep their toys or [LEGO pieces](https://www.trendhunter.com/trends/brick-my-world) safely stored, and when they want to play they only need to put it on the floor to flatten out. By becoming a carpet, children can have in one place all the parts, avoiding the usual mess and craziness that happens when constructing a figure. This wonderful invention was created by an anonymous grandma, who was probably tired of having all the pieces spread out on the floor. The best part about this pumpkin-looking canvas is that when kids are done playing, they only need to put the toys back on the mat and pull the two strings located on the sides to convert it into a [practical bag](https://www.trendhunter.com/trends/mercurius). The Storage Bag & Play Mat-in-One is so multifunctional that it could even be a good helper for Halloween. ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 14% | Activity: 35% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Toys](https://www.trendhunter.com/toys) ## Key Themes ### What's Driving This Trend - **Multifunctional Toy Storage:** Opportunity for innovative designs that combine toy storage and play surfaces into one convenient product. - **Simplified Toy Organization:** Trend towards products that provide easy and efficient solutions for storing and organizing toys. - **Mess-free Playtime:** Growing demand for products that help minimize mess and simplify clean-up after playing. ### Who This Affects Most - **Toy Manufacturing:** Innovative toy manufacturers can explore designs that integrate storage and play features. - **Home Organization:** Opportunity for companies specializing in home organization products to develop solutions specifically for toy storage. - **Children's Furniture:** Furniture companies can create multifunctional pieces that combine toy storage and play surfaces for kids. ## Related on Trend Hunter - [Independence-Encouraging Toy Boxes](https://www.trendhunter.com/trends/toy-storage-box.md) - [Kid-Friendly Customizable Bags](https://www.trendhunter.com/trends/pop-n-swop.md) - [Board Game Backpacks](https://www.trendhunter.com/trends/board-game-backpacks.md) - [Three-in-One Pet Beds](https://www.trendhunter.com/trends/multifunctional-pet-bed-design.md) - [Toy-Specific Storage Systems](https://www.trendhunter.com/trends/step2.md) - [Multipurpose Children's Pillows](https://www.trendhunter.com/trends/kid-cubes.md) - [Sustainable Sensorial Play Pads](https://www.trendhunter.com/trends/stokke-playpad.md) - [Emotional Exploration Plushes](https://www.trendhunter.com/trends/emotional-baggage-by-solobo-toys.md) - [Memory Challenging Food Containers](https://www.trendhunter.com/trends/match-up-memory-game-snack-pack.md)