Traffic lights in New Delhi

 - Feb 14, 2007   Updated: Jun 15 2011
With the rapid growth rate of most cities and all the hustle and bustle it seems to take to get anywhere, it is nice to see something like this. If everyone would just stop:and relax, rather than running the red light so u can shave 2 minutes off your ETA. Very inspiring; New Delhi currently has these traffic lights in place. Hopefully these catch on everywhere.

Implications - Consumers living in urban areas live extremely fast-paced lives, and often have little time to relax. They crave products that will help them relax while they are also getting work accomplished. Companies can cater to this busy demographic by manufacturing products that offer calming functions.