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# Illustrated Paper Pavilions
The Stockholm Pavilion by Kustaa Saksi and Gert Wingårdh is Decei

By Meghan Young | Published 2013-02-11 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/stockholm-pavilion
References: [fubiz.net](http://www.fubiz.net/2013/02/11/stockholm-pavilion/) & [kustaasaksi](http://www.kustaasaksi.com/)

The Stockholm Pavilion is a breathtaking structure built for the 2013 [Stockholm Furniture & Light Fair](https://www.trendhunter.com/trends/fragments). Depending on how a person looks at it, the Stockholm Pavilion changes completely. Upon first setting eyes on it, it looks like a whimsically delicate creation made out of white pieces of paper. Nevertheless, it takes people on a psychedelic journey that is only perceivable when up close and personal.

Created by artist Kustaa Saksi and architect Gert Wingårdh, the Stockholm Pavilion is made up of 700,000 [illustrated sheets of A3 paper](https://www.trendhunter.com/trends/museum-for-paper-art) and 44,000 dots. The illustrations can only be seen when the underside of the paper is visible. A work in progress, it has a dual personality that people will love to get to know better. Especially because the initial view is so different from what's inside.

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 37% | Activity: 56% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What's Driving This Trend

- **Interactive Art Installations:** Incorporating technology into art installations creates opportunities for engaging and immersive experiences.
- **Sustainable Architecture:** Using eco-friendly materials and innovative building techniques can lead to unique and environmentally conscious structures.
- **Augmented Reality Design:** Integrating digital elements into physical spaces brings a new level of interactivity and creativity to the design world.

### Who This Affects Most

- **Art and Design:** Innovative artists and designers can use new materials and technology to push boundaries and create truly unique experiences.
- **Architecture and Construction:** Adopting sustainable building practices and incorporating digital elements into design can set companies apart from competitors.
- **Event Planning and Production:** Interactive art installations and augmented reality experiences are becoming a popular way to engage attendees at events and create memorable experiences.

## Related on Trend Hunter

- [Interactive Architectural Pavilions](https://www.trendhunter.com/trends/folding-landscape.md)
- [Light Filtered Glulam Pavilions](https://www.trendhunter.com/trends/paviljong-rosendal.md)
- [Illuminating Water-Based Pavillions](https://www.trendhunter.com/trends/shelter-pavilion.md)
- [Perforated Light-Passing Art Installations](https://www.trendhunter.com/trends/circle-pavilion.md)
- [Public Pavilion Architecture](https://www.trendhunter.com/trends/tess-pavilion.md)
- [Tranquility-Centric Pavilions](https://www.trendhunter.com/trends/enfold.md)
- [Paper-Inspired Artful Museums](https://www.trendhunter.com/trends/museum-for-papirkunst.md)
- [Segmented Lightflow Art Pavilions](https://www.trendhunter.com/trends/a-capsule-in-time.md)
- [Sculptural Paper Designs](https://www.trendhunter.com/trends/fragmenti.md)
