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# Falling Leaf Calendars
The Stihl Autumn Calendar 2010 by Euro RSCG Germany is a Great Business Gif

By Meghan Young | Published 2010-03-11 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/stihl-autumn-calendar-2010
References: [psfk](http://www.psfk.com/2010/03/autumn-calendar-automatically-tears-off-its-own-pages.html) & [eurorscg.de](http://www.eurorscg.de/)

If I received the Stihl Autumn Calendar 2010 as a business gift, I would feel like a little kid who got the best piece of candy in the candy store. No ordinary calendar, it's a practical gift that ingeniously interprets Stihl's line of business.

Combining brand awareness with nature and technology, the Stihl Autumn Calendar 2010 was designed by Euro RSCG Germany. Promoting a new line of leaf blowers, the pages of [the calendar itself automatically tear off](https://www.trendhunter.com/trends/31-days-of-halloween) at the end of each day. Isn't that [uber](https://www.trendhunter.com/trends/sekra) cool?

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 53% | Activity: 93% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Key Themes Behind This Trend

- **Interactive Calendars:** Creating calendars that engage users with innovative features, such as tearing off pages automatically, presents an opportunity for businesses to enhance brand awareness and customer experience.
- **Nature-inspired Marketing:** Integrating elements of nature into promotional materials, such as showcasing a line of leaf blowers through an autumn-themed calendar, offers a unique and captivating approach to marketing.
- **Practical Business Gifts:** Providing practical gifts that combine functionality and creativity, like the Stihl Autumn Calendar 2010, can leave a lasting impression on business partners and clients.

### Where This Applies

- **Advertising & Marketing:** The advertising and marketing industry can explore opportunities to design interactive and nature-inspired promotional materials, such as innovative calendars, to captivate audiences and promote brands.
- **Home & Garden:** The home and garden industry can leverage nature-inspired marketing strategies, like using seasonal themes and illustrations, to promote products and create a strong connection with consumers.
- **Corporate Gifts:** The corporate gifts industry can consider offering practical and creatively designed gifts, like interactive calendars, that blend functionality with branding to cater to the needs and preferences of businesses.

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